Content Hub

Featured

Latest Think Pieces

Member Interview with Karim Jaafar

Image created by The Marketing Society
Member Interview with Karim Jaafar, Brand & Marketing Manager, Dubai Holding

Member Interview with Nicola Graham

Image created by The Marketing Society
Member Interview with Nicola Graham, Director, UTA Entertainment & Culture Marketing EMEA

Member Interview with Namrata Balwani

Image created by The Marketing Society
Member Interview with Namrata Balwani, Chief Marketing Officer, TPConnects Technologies

Case studies

2015 winner: Robinsons, Brand Extension - case study

2015 winner: Robinsons, Brand Extension

In early 2014, against the backdrop of a stagnant market, Robinsons launched SQUASH’D – a super-concentrated squash...

2015 winner: SCA, Building Marketing Capabilities - Case Study

2015 winner: SCA, Building Marketing Capabilities

In order to unite a global organisation they had to encourage local SCA Femcare brand managers to adopt...

2015 winner: NSPCC, Not-For-Profit Marketing - case study

2015 winner: NSPCC, Not-For-Profit

The NSPCC was determined to close a legal loophole that could have perpetrators free from prosecution...

Podcasts

The Whole Marketer Ep62 - Love work with guest Ben Renshaw

Episode #62. Loving your work is the personal understanding topic in this episode. Do you love your role and the organisation you’re in? In our challenging yet... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep62-love-work-with-guest-ben-renshaw 23:52 Tue, 01 Mar 2022 10:04:00 +0000

How AI & innovation impact business and marketing

The use of artificial intelligence and innovation in general are crucial for business and marketing according to the latest guest on the Shiny New Object... https://podcasts.marketingsociety.com/episode/how-ai-innovation-impact-business-and-marketing 23:24 Mon, 28 Feb 2022 14:17:00 +0000

The Whole Marketer Ep61 - Limiting beliefs with guest Cristina Loaiza

Episode #61. This episode is one of the most popular topics of personal understanding – limiting beliefs. A limiting belief is a belief that holds us back from... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep61-limiting-beliefs-with-guest-cristina-loaiza 26:54 Tue, 22 Feb 2022 07:00:00 +0000

Videos

Often as marketers we can learn more from people outside of our industry.

Collide: creativity and business

Highlights from our Collide event in Dubai, colliding creativity and business.

Gemma Greaves' challenges for 2017

Highlights from our Collide event in Dubai, colliding creativity and business.

Nick Clements' challenges for 2017