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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

How Your Digital Advertising Money Is Being Wasted

By Tomek Nowobilski

Digital Advertising - Source Canva metamorworks from Getty Images Pro
Digital advertising is full of costly inefficiencies but by investing in fraud detection, transparent reporting, meaningful KPIs, better data utilisation, and strategic automation oversight, marketers can make every dollar spent, count.

Published on: 18 February 2025

Member Interview with Pia de Malherbe

image provided by Pia
Member Interview with Pia de Malherbe, Chief Brand Officer - Gen-Alpha Expert

Published on: 14 February 2025

Member interview with zineb lahkim bennani

Image created by The Marketing Society
Member Interview with Zineb Lahkim Bennani, Founder of Storyline

Published on: 14 February 2025

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Case studies

2014 highly commended: Depaul, Not for Profit - case study

2014 commended: Depaul Box Company

The Depaul Box Company: Not for Profit Marketing 2014 highly commended

How a small homeless charity found a fundraising response.

Published on: 11 December 2014

2014 winner: Depaul Box Co., Leading-edge thinking/On A Shoestring

2014 winner: Shoestring, Depaul

Depaul UK is a charity that helps young homeless people get off the street, before it’s too late. Youth homelessness is a growing issue in the UK and demand for...

Published on: 21 October 2014

2013 winner: Unilever (AXE), Global Marketing - case study

2013 winner: global marketing, Unilever

For the last fifteen years, AXE, known as Lynx in the UK has become famous the world over for giving guys the edge with girls. This promise of seduction has...

Published on: 21 October 2014

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Podcasts

How AI & innovation impact business and marketing

The use of artificial intelligence and innovation in general are crucial for business and marketing according to the latest guest on the Shiny New Object... https://podcasts.marketingsociety.com/episode/how-ai-innovation-impact-business-and-marketing 23:24 Mon, 28 Feb 2022 14:17:00 +0000

The Whole Marketer Ep61 - Limiting beliefs with guest Cristina Loaiza

Episode #61. This episode is one of the most popular topics of personal understanding – limiting beliefs. A limiting belief is a belief that holds us back from... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep61-limiting-beliefs-with-guest-cristina-loaiza 26:54 Tue, 22 Feb 2022 07:00:00 +0000
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Videos

Andreas Teller's challenges for 2017

Andreas Teller's challenges for 2017

Highlights from our Collide event in Dubai, colliding creativity and business.

 

Andreas Teller's challenges for 2017

Peter Debenedictis' challenges for 2017

Peter Debenedictis' challenges for 2017

Highlights from our Collide event in the Middle East.

Peter Debenedictis' challenges for 2017

Sunny Rahbar's challenges for 2017

Sunny Rahbar's challenges for 2017

Highlights from our Collide event in the Middle East.

Sunny Rahbar's challenges for 2017

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