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Latest Think Pieces

Member Interview with Becky McKinlay

Image created by The Marketing Society
Member Interview with Becky McKinlay, Managing Director, Oystercatchers

Q&A with We Are Social

Toby Southgate & Mobbie Nazir

wearesocial
We caught up with Toby Southgate and Mobbie Nazir ahead of their appearance at Digital Day Scotland 2025

Q&A with Ben Hopkins and Morten Legarth

Creative Directors, faith - VCCP

faith
We caught up with Creative Directors Ben Hopkins and Morten Legarth

Case studies

2015 winner: O2, Sustainable Consumption - case study

2015 winner: O2, Sustainable

O2 are very proud of their 24million customers and their connectivity that helps bring their technology to life.

2015 winner: Premier Inn, Employee Engagement - case study

2015 winner: Premier Inn, Engagement

17,000 team members, a 74% employee engagement score and fantastic business performance.

2015 highly commended: Coleman's, Customer Insight - case study

2015 highly commended: Colman's, Insight

Colman’s has been a strong British jewel for 200 years. In 2013 however, its leadership position was under threat. Penetration in core product areas (especially Dry Core Casserole sauces) had been in long-term decline, with consumers leaving the category or trading down. Instead of dwelling on our past, we seized our 200-year anniversary as a chance to secure our leading place in Britain’s future.

Podcasts

The Whole Marketer Ep63 - Marketing leadership with guest Ian Hepburn

Episode #63. Today’s s episode is focused on Marketing Leadership. Leadership skills include not only the practical side of management (resource, capability... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep63-marketing-leadership-with-guest-ian-hepburn 19:54 Tue, 08 Mar 2022 09:16:00 +0000

Staying true to brand voice with Uber's Elizabeth Windram

Elizabeth Windram leads global branding at Uber, where she is the Global Head of Mobility Marketing, Masterbrand and Membership. A true believer in human... https://podcasts.marketingsociety.com/episode/staying-true-to-brand-voice-with-ubers-elizabeth-windram 24:46 Mon, 07 Mar 2022 14:28:00 +0000

Walk the Talk with Claire Fox

How would you react if a member of your team phoned to say they can’t make it into work because they’ve got a hangover? Serious question. You might find Claire... https://podcasts.marketingsociety.com/episode/walk-the-talk-with-claire-fox 33:28 Thu, 03 Mar 2022 06:00:00 +0000

Videos

It is estimated 75% of school drop outs in Mexico are related to visual impairment with pupils becoming frustrated when unable to read.

'Paper glasses' - Save the Children and Santillana - Mexico

Highlights from our Collide event in Dubai, colliding creativity and business.

 

Asad Rehman's challenges for 2017

Highlights from our Collide event in Dubai, colliding creativity and business.

 

Khaled Ismail's challenges for 2017