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Latest Think Pieces

How Mackie’s Built an Employer Brand Worth Celebrating

mackies collecting award

Mackie’s recent Employer Brand of the Year win is a clear reflection of its people-led approach. In this Q&A, People and Development Manager Laura Douglas-Smith...

Member Interview with Baha Almasri

Baha Almasri
Member Interview with Baha Almasri, GM - Commercial Strategy

Member Interview with Carla Lazkani

Carla Lazkani
Member Interview with Carla Lazkani, Marketing Director

Case studies

The Marketing Society Global Awards 2025: Not for profit marketing (Highly Commended)

A HEALTH WHODUNNIT: How a murder mystery drove thousands to local pharmacies for life-saving blood pressure check
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Not for Profit Marketing Highly Commended was A HEALTH WHODUNNIT: How a murder mystery drove thousands to local pharmacies for life-saving blood pressure checks

The Marketing Society Global Awards 2025: Marketing Transformation (Highly Commended)

Waitrose and Partners
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Transformation Highly Commended was Our CRM Transformation

The Marketing Society Global Awards 2025: Marketing Transformation (Highly Commended)

Farrans Construction
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Transformation Highly Commended was From nought to sixty

Podcasts

Videos

Watch the highlights of the second edition of The Digital Day Singapore in partnership with IAS and PubMatic - your gateway to cutting-edge digital insights,

The Digital Day Singapore 2025 Highlight

This Global Conversation explores how businesses can use customer data to predict behaviours, personalise experiences, and enhance satisfaction.

The Global Conversation - The Data-Driven CCO: Turning Insights into Impact

Sam Reid, Co-founder of Loops, demonstrates how easy-to-use AI tools can turbo-charge your marketing.

The Learning Lab - How to 10x yourself with AI with Sam Reid