Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member interview with Alex Bodini

Alex Bodini
Member interview with Alex Bodini Founder at Spin Group

Published on: 21 September 2026

How search and customer journeys are evolving with AI

Semrush evolving search and customer journey
Semrush data reveals how AI and search now work together throughout consumers' buying journeys and decisions.

Published on: 15 September 2026

Member Interview with Bia Assevero

Bia Assevero
Member interview with Bia Assevero, Strategist, Story Futurist and Founder, Klosis Consulting.

Published on: 15 September 2026

All Think Pieces

Case studies

The Marketing Society GCC Awards 2026: Sustainability

Rea Sea
On 17 September 2026, in Dubai, we celebrated The Marketing Society's 4th GCC Awards. Sustainability winner Sustainable Digital Marketing by AMAALA – Red Sea Global & Starcom KSA – Publicis.

Published on: 17 September 2026

The Marketing Society GCC Awards 2026: Marketing Innovation and Technology

World Health Expo
On 17 September 2026, in Dubai, we celebrated The Marketing Society's 4th GCC Awards. Marketing Innovation & Technology winner WHX Lead Scoring Automation: Accelerating Commercial Momentum by World Health Expo (WHX).

Published on: 17 September 2026

The Marketing Society GCC Awards 2026: Successful and Effective Partnerships

The Art of Connection by HSBC Banking Middle East & The Edge
On 17 September 2026, in Dubai, we celebrated The Marketing Society's 4th GCC Awards. Customer Experience winner Mercedes-AMG – Can't Explain It. Only Feel It. by Mercedes-Benz Cars Middle East, Team X Omnicom & RAPP MENA.

Published on: 17 September 2026

See all case studies

Podcasts

See all podcasts

Videos

AI Show & Tell with Fabian Roser

Woman choosing an idea out of many generated ideas

What happens to marketing when AI can do the work?

AI Show & Tell with Fabian Roser

Learning Lab: Is your Client-Agency relationship holding you back?

Gill Whitty-Collins and Nick Elliott

In this Learning Lab, Gill Whitty-Collins and Nick Elliott explore what it really takes to build a thriving, productive client-agency partnership.

Learning Lab: Is your Client-Agency relationship holding you back?

A Call To Arms: Why Marketers Need To Know About Marketing

Mark Ritson and Sophie Devonshire

In this special session, Mark Ritson, founder of MiniMBA and one of marketing's leading commentators, challenges marketers to rethink the future of the profe

A Call To Arms: Why Marketers Need To Know About Marketing

See all videos