The Think Pieces

Insights that challenge and inspire thinking

Keep your wellbeing battery fully charged at all times!

Practising wellbeing techniques is good for our all-round health but keeping our wellbeing battery fully charged helps us perform at our very best.

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What’s with all the overwhelm?

The true strength of our industry lies not in our ability to endure, but in our capacity to prioritise our well-being, challenge the status quo, and set boundaries that allow us to deliver work that is both impactful and sustainable. Emma Harris explains.

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Taking the next step

Anshika Tandon describes how The Global Leadership Mentoring Programme helped her take the next step in her leadership journey. Input from Jason Foo and Dino Myers-Lamptey resulted in an action plan and a renewed sense of purpose.

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Having your cake and eating it too

Leadership coach Mark Evans believes we are all prodigies of some sort; we just need to double down on our existing superpowers and re-frame our self-limiting beliefs. In this piece he explains that by focussing on what is available, natural, effortless and sustainable, and steering away from what is difficult, unnatural and exhausting to sustain we can have our cake and eat it too.

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Our First Play Verto Pulse Survey is Now Live! Have Your Say

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

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Marketers need to build brand trust to deliver growth

Is your brand investing in trust as a business asset? Check out this new blog by Marketreach which reveals steps to strengthen trust in today’s challenging landscape

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The Case Studies

Excellence in action from global marketers

Behind the Scenes: Marketing for Positive Change

Find out more about the highly commended entry from Ogilvy and Mayor of London in the Marketing for Positive Change category from The Marketing Society Global Awards 2024

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Behind the Scenes: Creative Strategy

Find out more about the winning entry from Leo Burnett and McDonald's in the Creative Strategy category from The Marketing Society Global Awards 2024

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Behind the Scenes: Brand Communication (Medium)

Find out more about the winning entry from Ogilvy and Dove in the Brand Communication (Medium) and Brand Purpose categories from The Marketing Society Global Awards 2024

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Behind the Scenes: Grand Prix 2024

Find out more about the Grand Prix winner from The Marketing Society Global Awards 2024

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Behind the Scenes: Business to Business (Small and Medium)

Find out more about the winning entry of Business to Business (small and medium) from The Marketing Society Global Awards 2024

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Behind the Scenes: Campaign of the Year 2023

Find out more about the winning entry of Campaign of the Year 2023 from The Marketing Society Global Awards 2024

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The Videos

Capturing moments that matter most

Accenture Life Trends 2025 brought to you by The Marketing Society

Through five trends Accenture Song explore how people are feeling about and responding to business, technological and societal changes—and what it all means for brands.

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The Annual Lecture 2025

The Marketing Society Annual Lecture 2025, featuring Alex Mahon, CEO of Channel 4 and a trailblazing leader in the media industry. In this candid and...

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Global Conversation: How CMOs can build Brands with Soul

In this insightful virtual session, Siew Ting Foo, veteran marketer and author of "Building Brands with Soul," shares a powerful framework for creating human-centered brands...

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Dame Carolyn McCall DBE Appointed as President of The Marketing Society

The global community of marketing leaders is thrilled to announce the appointment of Dame Carolyn McCall DBE as its new President

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More Disruptive than Digital: The Untapped Potential of the Post-Carbon Economy

More Disruptive than Digital: The Untapped Potential of the Post-Carbon Economy Featuring Leo Rayman, CEO & Founder, Eden Labs and David Ferguson, Head of Net...

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The 2024 Global Conference: Changemakers Impact

Our 2024 conference will explore the themes of impact through the stories and experiences of our speakers who will offer up new perspectives, creative ideas...

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The Podcasts

Conversations that shape marketing's future

‘Navigating Greenwashing and Green Claims - 4-Part Mini Series’, Part 2 - Guy Parker, Chief Executive, Advertising Standards Authority (ASA)

In this episode, the second of our greenwashing mini-series we chat to Guy Parker, Chief Executive of the UK’s Advertising Standards Authority (ASA), about green...

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The Whole Marketer Ep146 - DEI with guest Ali Hanan

Episode #146. Today’s episode discusses the necessity of DEI and how as marketers we have a responsibility to reflect and shape the world around us –...

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Navigating Greenwashing and Green Claims - 4-Part Mini Series, Part 1 - Cecilia Parker Aranha, Director, Competition and Markets Authority

In our 100th episode of Can Marketing Save the Planet we kick off our ‘4 part mini-series on greenwashing and navigating green claims’ with Cecilia...

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The Whole Marketer Ep145 - Marketing Culture with guest Abi Willstead

Episode #145. Marketing Culture is the holistic topic discussed in this episode, the what, how and why your marketing function works day-to-day.   Defining your marketing culture is the key to...

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In My Humble Opinion... There’s nothing more valuable than an idea that moves the world

Welcome to “In my humble opinion”, a podcast collaboration between The Marketing Society and Publicis Groupe UK that creates a space for marketing leaders to...

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The Marketing Playbook for a Circular Economy - Ready to be part of the Shift? …with Andrés Oliva and Neda Hashemi, Ellen MacArthur Foundation

Round and round and round it goes, where it stops nobody knows… and that’s a really good thing if it means it doesn’t end up...

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The News Articles

Latest updates from our global community

The 40th Marketing Society Awards Shortlist 2025

We are delighted to announce the shortlist for The 40th Annual The Marketing Society Global Awards.  After a live roll out on our

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The Marketing Society Scotland Update 2025

The Marketing Society Scotland reveals new members for its Advisory Board for 2025.

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Leadership Changes in GCC Region

Anouncing leadership changes across its Gulf Cooperation Council (GCC) operations, positioning the organisation for continued growth throughout the region.

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