Ceremony Dubai 24 June

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GCC Awards 2026

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See last year's winners

2024 Award Winners

THE GCC AWARDS 2025

Our Awards set the standard for marketing excellence, and we’re excited to expand them to the GCC in 2025. The Awards are widely recognised in the UK as the leading marketing awards since they were first launched in 1985 (40th anniversary in 2025).

Our mission is to celebrate and champion marketing leadership in the GCC. Our Awards are not just about creativity and effectiveness, which is the essence of marketing excellence, but the people, the leaders and the visionaries who are spearheading the way forward and showing why marketing can inspire us all. We want to make marketers proud to represent the industry and show the impact marketing has on business success and growth.

Awards are a pivotal tool in showcasing the work of brands and agencies who prove the power of marketing excellence on their businesses and can show that their efforts have driven proven growth and ROI. And importantly the impact that marketers can not only have financially, but on society as a whole, addressing issues that we all know we need to effect change on.

As a not-for-profit company we aim to provide transparency at every stage of the judging process. The entries will be judged by 24 leading client-side marketers from across the GCC, so that truly the best work wins. No one from The Marketing Society team will judge, or even read the entries before they are judged to ensure fairness.

 

CELEBRATING MARKETING EXCELLENCE

Recognising the marketing that matters. Showcasing that marketing is the growth engine of business. Rewarding the marketers who drive business results. Celebrating the marketing driving the industry forward.

Partner for The Marketing Society GCC Awards

Why are awards important?

Peer recognition

Judged by an elite panel of the most experienced, respected marketers across GCC

Ammunition

Contribute to the wall of evidence of marketing’s effectiveness

Kudos

Helps you retain the top talent and recognise achievement

Inspiration

Drive the industry forward by sharing your story

THE CATEGORIES

Representing how marketing is done and the impact it has

Brand Communication
Brand Evolution
Customer Experience and Engagement

Sustainability
Successful and Effective Partnerships

New for 2025

B2B
Best use of Media
Best Team

MEET THE JUDGES

Aimee Peters

Regional Head of Brand, Partnerships and B2B Marketing, HSBC MENAT

The Marketing Society GCC Awards Judge

 

Read Biography

Charles Awad

Chief Brand Officer, Majid Al Futtaim Holding

The Marketing Society GCC Awards Judge

Read Biography

Marwa Kaabour

Group Head of Marketing and Communication, Al Masaood Group

The Marketing Society GCC Awards Judge

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Her Excellency Nouf Mohamed Al-Bushlaibi

Executive Director of Strategic Marketing & Communications Sector

The Marketing Society GCC Awards Judge

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Najla Aleisa

Chief Marketing Officer, Gulf Bank

The Marketing Society GCC Awards Judge

Read Biography

Karim ElFiqi

Senior Vice President & Chief Marketing Officer at PepsiCo AMESA

The Marketing Society GCC Awards Judge

Read Biography

Inspiration: Brand Communications

Read the case study - SRMG

Inspiration: Brand Evolution

Read a case study - Expo City Dubai

Inspiration: Sustainability 2024

Read a case study - Majid Al Futtaim

Can you inspire an industry?