A roundup of The UAE Changemakers Conference 2025 which reveals how leaders can navigate current challenges by leveraging marketing thinking, mastering existing tools over chasing innovation and creating value through perception and authenticity.

CMOs chasing short-term automation with AI risk relegating their marketing departments to the past, orchestration as a new operating model is the way forward. Empathy Lab's David Billings explains.

As AI agents replace search engines, marketers must shift from keyword optimization to 'Share of Model'. David Ketchum shares insights from the 2025 Changemakers Conference Hong Kong.

Insights from Humantra's Charlie Wright's session at The Changemakers Conference UAE 2025 - a very open and honest account of the failures, learnings and sheer determination that led to his success.

A review of the panel discussion at the Changemakers Conference UAE 2025 which included insights and advice from experts from marketing, infrastructure and finance.

Shamia Abdul Aziz reviews the 2025 UAE Changemakers Conference a day packed with fresh perspectives, bold ideas and deeply human stories.

The Changemakers Conference 2025 Singapore wasn’t just another talkfest of buzzwords and back-patting, it was a high-energy, profoundly human and occasionally uncomfortable call to arms with each speaker confronted big issues head-on.

A review of The Changemakers Conference 2025 Singapore - a thought-provoking and inspirational afternoon featuring everything from AI to heritage brand reinvention with a bit of Rick Astley thrown in for good measure.

The Marketing Society Changemaker Conference 2025 New York featured speakers who answered the challenge to change – the trailblazers who turned adversity into opportunity and vision into impact covering Gen Z authenticity, creator partnerships and the evolving CMO role of the CMO.

Lars Maehler argues that marketers should move beyond using AI solely for cost-cutting efficiency and embrace it as a co-creator that amplifies human creativity to generate new revenue streams and transformative customer experiences.

Speakers at The Changemakers Conference 2025 Singapore explained that AI's true value lies not in replacing human creativity but in amplifying it, and success depends on maintaining human-centered principles like empathy, meaning, and trust writes Prophet's Peter Dixon in his post event review.

A review of The Changemakers Conference 2025 in Singapore and London by Michael Pring. Two energising and uplifting events which revealed that marketing’s future lies in blending data-driven innovation with human connection, storytelling and purposeful brand creativity.

From new The Marketing Society President Dame Carolyn McCall's call for marketers to take their seat at the top table, to Zak Brown's McLaren turnaround story and Professor Green's raw and honest conversation about masculinity, the 2025 Changemakers Conference was a day of enrichment and enlightenment which proved that at its best marketing connects commercial realism with real human lives.

‘Friendfluence’ is the ultimate futureproofing tool. Peer-led marketing enables brands to keep pace. By building your strategy around people, not platforms, brands ensure their voice stays relevant, authentic and part of the conversation.

A review of the 2025 The Marketing Society New York Changemakers Conference held at Advertising Week NY, from our Partner System1 on marketing that resonates with Gen Z.

AI is transforming marketing, and this series by Monks provides marketers with a practical playbook to applying AI in their business. With tangible tools and solutions, learn how to identify and create momentum to start your transformation, and leverage AI throughout your business.

Marketing may appear to have lost it's shine but the reality is it's more exciting than ever, with channels and media giving more canvas for creativity while data and tech giving us the science to make the best decisions writes Lex Bradshaw-Zanger.

Jack Shillito reviews The Changemakers Conference Singapore 2025. He highlights is favourite sessions focussing on the cultural trends, psychological insights and societal frameworks.

Leo Rayman argues that traditional sustainability messaging has become obsolete and as marketers we should instead be reframing the climate transition as a massive economic and technological revolution.

Leading a growing marketing team is both a challenge and a privilege. It requires not only aligning people with goals

So. Much. Overwhelm.

There’s no doubt about it… the world’s a bit of a mess right now. Politics. The economy