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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

How AI is Reshaping the Consumer Journey

Sophie Devonshire at Navigate Now & Next
As AI transforms the way consumers discover, evaluate and purchase products, brands must rethink how they show up online. This session explored the growing influence of AI on shopping behaviour and what marketers need to do to remain visible and relevant in an increasingly AI-driven marketplace.

Published on: 12 June 2026

Why the Future Belongs to Brands Built to Last

By Nicky Smith

Nicky Smith Gain at Navigate Now & Next
Heritage brands face a unique challenge: balancing innovation with the authenticity and trust that have been built over decades. This article explores how established brands can evolve, remain relevant, and thrive in an increasingly AI-driven and fast-changing world.

Published on: 8 June 2026

Inside the leap to the top marketing role

The CMO Pathway

By Robert Wills

Hat Stack
A summary of The CMO Pathway: Inside the leap to the top marketing role - a recent event in New York, by Robert Wills, Chief Marketing Officer, VCCP who adds his own insights and take-aways.

Published on: 2 June 2026

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Case studies

The Marketing Society Global Awards 2026: Not for Profit Marketing

Feilx Project The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Not for Profit Marketing Highly Commended - Making Hunger Visible - The Felix Project Winter Appeal 2025 by The Felix Project & The Maverick Group

Published on: 9 June 2026

The Marketing Society Global Awards 2026: Media Innovation & Effectiveness

TV Licensing The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Media Innovation & Effectiveness Highly Commended - Birmingham's Licence to Join In by TV Licensing & RAPP

Published on: 9 June 2026

The Marketing Society Global Awards 2026: Holistic Growth Story

King Arthur The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Holistic Growth Story Highly Commended - Keep Rising by King Arthur Baking & The Liberty Guild

Published on: 9 June 2026

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Podcasts

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Videos

Navigate: Now & Next 2026 England | Afternoon Sessions

Navigate: Now & Next

The afternoon sessions at Navigate: Now & Next 2026 explored leadership, transformation and the changing role of marketing in a world shaped by AI, uncer

Navigate: Now & Next 2026 England | Afternoon Sessions

Navigate: Now & Next 2026 England | Mid-morning Sessions

Navigate: Now & Next

The mid-morning sessions at Navigate: Now & Next 2026 explored how brands are adapting to changing consumer behaviour, evolving media ecosystems and the

Navigate: Now & Next 2026 England | Mid-morning Sessions

Navigate: Now & Next 2026 England | Morning Sessions

Navigate: Now & Next

The morning sessions at Navigate: Now & Next 2026 explored some of the biggest shifts reshaping marketing today, from AI driven consumer behaviour and di

Navigate: Now & Next 2026 England | Morning Sessions

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