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The Round Up: Thinkbox research 2022

By Thinkbox

Source: Pexels, Credit: jeshootscom
From the most comprehensive look at BVOD advertising yet to our deep dive into the world of attention research to find out whether measurement is on the right track. ‘The Round Up’ brings together all of Thinkbox’s research studies from the last year in one place.

Six common errors in approaches to behaviour change

and how to avoid them

By The Behavioural Architects

Source: Unsplash, Credit: Clem Onojeghuo
​​​​​​​Crawford Hollingworth, Liz Barker and Katinka Duewel take a step back to look at some of the common errors behavioural practitioners can often make when trying to solve different behavioural challenges. 

How Formula 1 is winning the digital content race

By Jade Wood

Source: Pexels, Credit: Quentin Tricoire
Ahead of lights out on a new season of Formula One, Jade Wood, CSM’s Group Marketing and Events Manager, takes a closer look at the equally fast and thrilling digital content race.

Case studies

Podcasts

Under the Spotlight with human rights activist, Sir Geoff Palmer

Sir Geoff has featured on many news programmes recently discussing the street names and statues dedicated to historic characters involved with the slave trade.... https://podcasts.marketingsociety.com/episode/under-the-spotlight-with-human-rights-activist-sir-geoff-palmer 58:56 Tue, 14 Jul 2020 11:59:15 +0000

Wax Lyrical, with procurement specialist Tina Fegent

In their latest episode the Wax Lyrical team are talking to marketing procurement specialist Tina Fegent. Tina is well-known in the marketing community for... https://podcasts.marketingsociety.com/episode/wax-lyrical-with-procurement-specialist-tina-fegent 37:14 Mon, 13 Jul 2020 11:48:49 +0000

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