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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Leveraging behavioural science to improve marketing

By Marketreach

Marketreach approved image
Five take outs from Richard Shotton and Rory Sutherland's conversation on how applying behavioural science insights to marketing can lead to improved memorability and performance.

Published on: 11 June 2024

Member Interview Diane Perlman

source and credit; Diane
Member Interview with Diane Perlman, CEO of Branding Matters

Published on: 31 May 2024

The Digital Day 2024 Deep Dive

A round up of our global digital day events

By Rachel Letham

The Marketing Society Digital Day Scotland
A summary of our global The Digital Day events for 2024 including reviews, photos, videos and more

Published on: 29 May 2024

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Case studies

Podcasts

Patience and Persistence Counts with Vint Cerf

Vint is one of the "Fathers of the Internet" (No, dear People, Tim Berners Lee did not build the Internet) Vint, as Programme Manager at DARPA, then Stanford... https://podcasts.marketingsociety.com/episode/patience-and-persistence-counts-with-vint-cerf 50:33 Thu, 03 Jun 2021 06:00:00 +0000

Dave Hieatt talks to Dave Dye

Dave Hieatt has influenced advertising more since he quit. First, with Howies. His mail order catalogues built up more than customer base, they built up a fan... https://podcasts.marketingsociety.com/episode/dave-hieatt-talks-to-dave-dye 01:37:34 Fri, 28 May 2021 10:49:00 +0000

Better Together. Co-Create Culture. with Isabel Naidoo

This weeks guest Isabel Naidoo is an imaginal inspiration. She heads up Inclusion and Talent at FIS Global : a company with 70,000 global employees. A woman on... https://podcasts.marketingsociety.com/episode/co-creating-culture-better-together-with-isabel-naidoo 31:51 Thu, 27 May 2021 06:00:00 +0000
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Videos

3 great ads: Catherine Kehoe, Lloyds

3 great ads: Catherine Kehoe

 Virgin Atlantic: Still Red Hot

3 great ads: Catherine Kehoe, Lloyds

"Infrequent Flyers Club" - Tigerair - Australia

Infrequent Flyers Club
Low cost airline Tigerair rewarded infrequent flyers with membership to a club with absolutely no benefits - other than cheap fares.

"Infrequent Flyers Club" - Tigerair - Australia

"Dancing Traffic Light" - Smart - Portugal

Dancing Traffic Light

Smart cars have a vision of finding new solutions for urban problems.

"Dancing Traffic Light" - Smart - Portugal

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