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A force for good, a sea of inspiration

A review of The Annual Lecture 2024

By Caroline Parkes

The Marketing Society Annual Lecture Credit Baz Seal
Matt Brittin opened up our eyes (and hearts) to the possibilities of AI for good. And for creativity. A review of our Annual Lecture

Epic stuff doesn’t happen when you feel average

How nutrition helps unlock brilliant brain power 

By Rebecca Hirst

Source Pexels Creidt Ella Olsson
Epic (marketing) stuff doesn’t happen when you feel average. To unlock our full potential and fire on all cylinders, we need to feel good

Resetting the workplace: Employee energy

An organisation’s most important asset

By Helen Gorman

Source Pexels - Credit Photo by fauxel
The extraordinary value of intentionally taking care of yourself at work is now proven to have benefits across employee engagement, commercial performance and talent retention.

Case studies

Podcasts

Özlem and the power of being a citizen of the world

That question. “Where are you from?” How does someone who doesn’t really belong anywhere respond? Today I’m chatting with Özlem Özkan, who, in her own words... https://podcasts.marketingsociety.com/episode/ozlem-and-the-power-of-being-a-citizen-of-the-world 39:01 Mon, 07 Jun 2021 16:49:00 +0000

Patience and Persistence Counts with Vint Cerf

Vint is one of the "Fathers of the Internet" (No, dear People, Tim Berners Lee did not build the Internet) Vint, as Programme Manager at DARPA, then Stanford... https://podcasts.marketingsociety.com/episode/patience-and-persistence-counts-with-vint-cerf 50:33 Thu, 03 Jun 2021 06:00:00 +0000

Videos

IKEA recognised that moving in together and trips to IKEA were a significant step in modern relationships.

'Relationship Status' - IKEA - Germany

 Virgin Atlantic: Still Red Hot

3 great ads: Catherine Kehoe, Lloyds

Low cost airline Tigerair rewarded infrequent flyers with membership to a club with absolutely no benefits - other than cheap fares.

"Infrequent Flyers Club" - Tigerair - Australia