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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Rima Al Jareh

source and credit Rima
Member Interview with Rima Al Jareh, PR & Communications Lead at Wio Bank

Published on: 21 June 2024

Why do marketers exist?

Impact Report from Digitas

Digitas Impact Report
A new report by Digitas in association with The Marketing Society reveals the current priorities for leaders and explores how marketers can deal with the impact balancing act

Published on: 17 June 2024

How CMOs are shaping their Gen AI future

BCG Report partnered content
A new BCG survey in partnership with the Association of National Advertisers (ANA) of over 200 CMOs in 7 countries, reveals CMOs overwhelmingly positive view of generative AI (GenAI) as the top way to improve efficiencies and unlock growth.

Published on: 17 June 2024

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Case studies

Podcasts

Part 2: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.

In this episode we’re joined by John Grant, Author and truly, the definitive ‘green marketing guy’. Having recently read John’s latest book, ‘Greener Marketing’... https://podcasts.marketingsociety.com/episode/part-2-the-role-of-greener-marketing-in-evolving-marketing-and-driving-societal-change-john-grant-author-and-the-definitive-green-marketing-guy- 24:44 Thu, 10 Jun 2021 07:30:00 +0000

Role-play, Rituals and the Right Questions with Harley Dubois

Harley Dubois, one of Burning Man’s founders. was responsible for designing the infrastructure that makes the week-long immersive experience possible. After 10... https://podcasts.marketingsociety.com/episode/role-play-rituals-and-the-right-questions-with-harley-dubois 30:52 Thu, 10 Jun 2021 06:00:00 +0000
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Videos

3 great ads: Darren Bailes, VCCP

3 great ads

Volvo: Twister

3 great ads: Darren Bailes, VCCP

Anne-Marie Farrell and Dan Ariely on rationality

Dan Ariely at our Annual Conference 2015

Dan and Anne-Marie examined universal truths about human irrationality.

Anne-Marie Farrell and Dan Ariely on rationality

A 'relaxed' Mamma Mia!

A 'relaxed' Mamma Mia!

A ‘relaxed performance’ of Mamma Mia! for families with children with special needs

A 'relaxed' Mamma Mia!

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