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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Navigating the paradox of digital advertising: Is It annoying?

Source Pixabay Credit Tung Nguyen
Brands that strike the right balance between leveraging tech and maintaining a human touch will be the ones to win over consumers. Insider's innovative solutions can help brands navigate this complex space turning digital advertising challenges into opportunities for growth.

Published on: 10 September 2024

Remembering Tim Ambler

The Lucky Marketeer and Marketing Innovator

By Hugh Burkitt

Remembering Tim Ambler
Our former Chief Executive, Hugh Burkitt reflects on Tim's life and career in this appreciation

Published on: 30 August 2024

In Memory of a Marketing Man

In memoriam to Tim Ambler

By Michael Bayler

In memoriam to Tim Ambler
On the news of his death, Michael Bayler reflects on the impact Fellow of The Marketing Society, Tim Ambler had on the marketing profession.

Published on: 30 August 2024

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Case studies

2015 winner: BBC Worldwide, Brand Activation - case study

2015 winner: BBC, Activation

This is a story about an unlikely hero. In a world where superheroes come mostly dressed in lycra, shooting webs...

Published on: 1 November 2015

2015 winner: Hotel Jen, Best Outside the UK - case study

2015 winner: Hotel Jen, Outside The UK

Traders Hotels was part of the highly competitive mid-range hospitality sector currently dominated...

Published on: 1 November 2015

2015 highly commended: Google, Customer Insight - case study

2015 commended: Google, insight

Google published real-time stories from the search trends of competing nations, revealing the quirks...

Published on: 11 October 2015

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Podcasts

How brands and agencies can get better results through iterative ideation

Conor Byrne is the Senior Director Marketing Global NextGen Markets for Indeed.com. He's worked on agency and client side alike, and he believes that sharing... https://podcasts.marketingsociety.com/episode/how-brands-and-agencies-can-get-better-results-through-iterative-ideation 24:13 Tue, 05 Jul 2022 07:26:00 +0100

The Whole Marketer Ep74 - Marketing ecosystems with guest George Porteous

Episode #74. The focus of this episode is marketing ecosystems, which essentially is the essence of what your marketing function sets out to do and how you go... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep74-marketing-ecosystems-with-guest-george-porteous 21:29 Tue, 05 Jul 2022 07:00:00 +0100

What brands can learn from subscription models - with Nestlé's Søren Mohr

Søren Mohr, Nordic Media and Digital Manager at Nestlé, tells us how deer hunting and marketing strategy can be similar, as well as why the subscription model... https://podcasts.marketingsociety.com/episode/what-brands-can-learn-from-subscription-models-with-nestles-sren-mohr 20:03 Tue, 05 Jul 2022 00:00:00 +0100
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Videos

Steve Radcliffe on 'Bad Leaders'

Steve Radcliffe Interview

At The Marketing Society, we like to have bold conversations that celebrate failures, as well as success.

Steve Radcliffe on 'Bad Leaders'

Deviant innovators

Deviant innovators

Who are the greatest innovators in the world? Steve Jobs, Thomas Edison, Henry Ford. The usual suspects.

Deviant innovators

5 minutes with John Allan, the Chairman of Tesco.

John Allan Interview

On Thursday 11 May we held an intimate dinner with Chairman of Tesco, John Allan.

5 minutes with John Allan, the Chairman of Tesco.

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