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Latest Think Pieces

Fellows Interview with Tamara Rogers

Tamara Rogers
Fellows Interview with Tamara Rogers, Chief Marketing Officer, Haleon

Forget the stereotypes. Gen Z are your shortcut to influencing the whole nation

Leo's Pop Pulse 2025
Leo UK's latest PopPulse report looks at the influence of Gen Z and reveals rather than being fragile snowflakes they're the ones providing practical, everyday advice across households helping older generations navigate technology, finances, and modern life.

A Day I Never Compromise: Leadership Lessons from the Global Conference

Changemakers Challenge, London 2025

By Abigail Dixon

Sharry Cramond on stage at The Marketing Society Global Conference
Abigail Dixon explains why the Changemakers Conference is a day she never compromises on, ringfencing it because it offers something rare: a day of inspiration, reflection, and clarity about what she can do and what she should do next. Let's see if this year's delivered.

Case studies

The Marketing Society Global Awards 2025: Best Content and Experience Creation

The Marketing Society Global Awards 2025: Best Content and Experience Creation
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Content and Experience Creation in partnership with Accenture Song - Dorival’s Princesses on Periods: modernising iconic princesses to smash old school taboos

The Marketing Society Global Awards 2025: Brand Transformation

£15m Plus

The Marketing Society Global Awards 2025: Brand Transformation
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Transformation The power of Invaluable Advice from St. James's Place

The Marketing Society Global Awards 2025: Brand Communication Large Winner

£15m Plus

The Marketing Society Global Awards 2025: Brand Communication Large Winner
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Communication (Large -£15m+) Winner was Always Ahead: The Reinvention of The AA

Podcasts

Live from The Marketing Society Changemakers Impact Conference in Dubai 2024

From the power of storytelling to culture, mental wellbeing influencing developments to physical wellbeing and the power of impact. Speakers from The Marketing...

https://podcasts.marketingsociety.com/episode/live-from-the-marketing-society-changemakers-impact-conference-in-dubai-2024 15.1662585 2024-11-27T19:58:00.000Z
The Marketing Society Podcast Dubai

‘Marketing for Social Change’ - How to develop a more flourishing society and more sustainable future with Kian Bhaktiari, Founder, The People

“We don’t ’speak for young people, we let them be the voice and share their perspective.”

We keep coming back to the S – ‘social and societal impact’ in many...

https://podcasts.marketingsociety.com/episode/marketing-for-social-change-how-to-develop-a-more-flourishing-society-and-more-sustainable-future-with-kian-bhaktiari-founder-the-people 38.64511565 2024-11-25T13:12:00.000Z
Podcast

Unofficial Partner - The Buy Side - Unilever

The Buy Side is Unofficial Partner's regular series talking with brand side marketers about sport and sponsorship.

Today's guest is Willem Dinger, global head...

https://podcasts.marketingsociety.com/episode/unofficial-partner-the-buy-side-unilever 41.101675 2024-11-20T10:25:00.000Z
Podcast

Videos

In this Accelerate Learning Lab, Sam Reid from Loops provided an engaging demonstration using various AI tools, including Claude, ChatGPT, Runway, Gemma, and

Accelerate Learning Lab | How to 10x yourself with AI

Our 2023 conference featured a cast of extraordinary changemakers who have each illuminated their own pathways to positive change, hope and progress and will

The 2023 Global Conference: Changemakers Illuminate

Marketers are creative visionaries who see the world differently.

Creativity Will Save Our Planet