Content Hub

Featured

Latest Think Pieces

Red pill or blue pill: it comes down to who you listen to

The Red Pill Series

By Joe Hildebrand

Red or Blue: City Choices
The article from the Red Pill series: While AI makes it easy to replace real customer and employee feedback, the leaders who keep listening to real people will have the advantage.

How search and customer journeys are evolving with AI

Semrush evolving search and customer journey
Semrush data reveals how AI and search now work together throughout consumers' buying journeys and decisions.

Member Interview with Bia Assevero

Bia Assevero
Member interview with Bia Assevero, Strategist, Story Futurist and Founder, Klosis Consulting.

Case studies

The Marketing Society Global Awards 2026: Creative Strategy

AJ Bell The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. TCreative Strategy Highly Commended  - DING DONG THE DREAD IS DEAD: How AJ Bell Made Investing Feel Good by AJ Bell

The Marketing Society Global Awards 2026: The Campaign of the Year 2025

Paddy Power The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. The Campaign of the Year 2025 Highly Commended  - The EVEN BIGGER 180 hits the bullseye at the World Darts Championship by Paddy Power

The Marketing Society Global Awards 2026: Brand Experience Creation

Takis The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Brand Experience Creation Highly Commended  - Operation Blue Heat by Takis (Grupo Bimbo) & Quantum

Podcasts

The Whole Marketer Ep137 - Marketing Roles with guest Margaret Jobling: The evolving skills today’s marketers need to thrive in an AI world

Episode #137. Today's episode is a holistic topic on how the breadth and depth of marketer’s roles are continuing to evolve as we move towards leading the long...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep137-marketing-roles-with-guest-margaret-jobling-the-evolving-skills-todays-marketers-need-to-thrive-in-an-ai-world 38.76493125 2024-11-19T07:00:00.000Z
Podcast

Episode 7: The power of entrepreneurial thinking for brands: Typhoo Tea

In this episode, the seventh in our series on Entrepreneurial Thinking, host Ruth Fittock speaks to Holly Rix, Marketing Director at Typhoo Tea. In the last 6...

https://podcasts.marketingsociety.com/episode/episode-7-the-power-of-entrepreneurial-thinking-for-brands-typhoo-tea 26.591346933333334 2024-11-15T13:30:00.000Z
The Marketing Society podcast Typhoo tea

Videos

We brought our flagship Annual Lecture to the GCC for the very first time in 2026, marking a landmark moment for The Marketing Society in the region.

Annual Lecture UAE 2026

For 10 years, The Marketing Society UAE has united and uplifted marketing leaders across the region.

The Marketing Society UAE 10th Anniversary

This session from our Global Conversations series brought together Members from across the world for shared learning and discussion on one of the industry’s

Global Conversation: Marketing's Reputation Problem & What We Do Next