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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The Leadership Questions Marketing Leaders Are Asking in 2026

By Stacey Telford-Grimmer

Professional meeting in a modern office
Insights into The Marketing Society's 2026 Global Leadership Mentoring Programme which focuses on influence, navigating transitions, leadership presence, and strengthening marketing's strategic voice within organisations.

Published on: 13 April 2026

Dispatches from Anthropy 2026: Part Three

By Rachel Letham

Panel conversation at Anthropy 2026
The Marketing Society's Rachel Letham reports back on the final day at Anthropy 2026 and offers key insights from The Impact of AI on Employment and the Value of Being Human in the Workplace session.

Published on: 13 April 2026

Dispatches from Anthropy 2026: Part Two

By Rachel Letham

Sophie Devonshire panel at Anthropy 2026
Rachel Letham reports back on all the sessions in day two of Anthropy 2026 Uniting through Trust, Transparency and Public Good, Brand Purpose and The Trust Tax: How AI is Silently Eroding Credibility and Emotional Connection.

Published on: 13 April 2026

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Case studies

The Marketing Society Global Awards 2025: Business to Business - Small

Stand+
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Business to Business Small Winners Stand+ Rewriting the Rules of Performance Footwear

Published on: 5 July 2025

The Marketing Society Global Awards 2025: Business to Business - Large

marketing-society-global-awards-2025-business-business-large
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Business to Business Large Winners - From Quantity to Quality: Unisys’s AI-Driven Lead Generation Revolution

Published on: 5 July 2025

The Marketing Society Global Awards 2025: Best Brand Marketing Team

The Marketing Society Global Awards 2025: Best Brand Marketing Team
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Brand Marketing Team Winners, Monzo

Published on: 5 July 2025

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Podcasts

Unofficial Partner - Sport, Brand and the Rise of the kit launch

In a sports industry obsessed with data and measurement, brand is the great intangible asset, the bit of the balance sheet that remains largely opaque, which is...

https://podcasts.marketingsociety.com/episode/unofficial-partner-sport-brand-and-the-rise-of-the-kit-launch 63.14466805 2024-12-16T10:08:00.000Z
Podcast

Think Equal - Leanne Foy meets Lisa Welsh

THINK EQUAL is our Equality, Diversity and Inclusion initiative led by The Marketing Society. THINK EQUAL aims to drive diversity and inclusion across the...

https://podcasts.marketingsociety.com/episode/think-equal-leanne-foy-meets-lisa-welsh 36.8404898 2024-12-10T05:00:00.000Z
Podcast

The 9 Principles of Effective Climate Communication’ (and more…) with Dr Graeme Heyes and Laurence Adams, Litmus Sustainability

Businesses need to be asking themselves – “What could this business be, redesigning it from the ground up?” Start with the opportunity as opposed to the...

https://podcasts.marketingsociety.com/episode/the-9-principles-of-effective-climate-communication-and-more-with-dr-graeme-heyes-and-laurence-adams-litmus-sustainability 51.71243536666667 2024-12-09T15:19:00.000Z
Podcast
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Videos

The Annual Lecture 2025

The Annual Lecture 2025 with Alex Mahon

The Marketing Society Annual Lecture 2025, featuring Alex Mahon, CEO of Channel 4 and a trailblazing leader in the media industry.

The Annual Lecture 2025

Global Conversation: How CMOs can build Brands with Soul

Global Conversation: How CMOs can build Brands with Soul
In this insightful virtual session, Siew Ting Foo, veteran marketer and author of "Building Brands with Soul," shares a powerful framework for creating human-centered brands that drive growth and foster authentic connections.

Global Conversation: How CMOs can build Brands with Soul

Dame Carolyn McCall DBE Appointed as President of The Marketing Society

Welcome Speech
Dame Carolyn McCall DBE Appointed as President of The Marketing Society
The global community of marketing leaders is thrilled to announce the appointment of Dame Carolyn McCall DBE as its new President

Dame Carolyn McCall DBE Appointed as President of The Marketing Society

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