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The Marketing Society Changemakers Conference Dubai 2024

The Changemakers Impact Conference | Review | UAE

By Ananda Shakespeare

A conference that broke away from conventional formats. The day was hosted dynamically, with a mix of engaging speakers and varied formats that kept the audience energised.

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Profit Ability 2: The new business case for advertising

Thinkbox has launched their latest award-winning advertising effectiveness study. The main finding? All forms of advertising pay back.

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Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

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Latest Think Pieces

The Marketing Society Hong Kong Conference 2024

The Changemakers Impact Conference | Review | Hong Kong

The Hong Kong Changemaker's Conference 2024 left a long lasting impression on Superunion's Danley Stone. Her key take-aways include the power of fearless creativity, learning from failures and the superpower of female role models for young girls.

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The commercial impact of a new brand

By Matt Boffey

The success of Evri is proof of the transformative power of a redesign - particularly one which emphasises simplicity, and doesn’t get in its own way. Design Bridge and Partners' Matt Boffey takes a look at what the brand got right.

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The Marketing Society Global Conference 2024

The Changemakers Impact Conference | Review | England

By Jhan Hancock-Rushton

The 2024 Global Changemaker's Conference was like jumping into a jumbo-sized plunge-pool of imagination, inspiration and innovation says Ozone's Jhan Hancock-Rushton in his review of a day that challenged his perceptions, ignited his creativity and left him buzzing with ideas.

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Case studies

2022 TMS Awards Commended, Chelsea Football Club

With hundreds of millions of fans around the world and a stadium capacity of 42,000 the creation of a new stand was needed.

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2022 TMS Awards Winner, School of Marketing

School of Marketing launched a ‘pro bono’ mentoring programme with support from the DM Trust, to help young people aged 18 to 28, called Mentoring Gen Z.

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2022 TMS Awards Commended, Tesco

Taking advantage of the trust radio delivers, 22 stories were told across 26 radio stations, each tailored to the local region or context in which they were played out.

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Podcasts

Episode 5: The power of entrepreneurial thinking for brands:…

Podcast

This episode, the fifth in our series on entrepreneurial thinking, and how it can benefit a brand of any size, is about ‘no preconceptions’ or in the words of...

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The Whole Marketer Ep130 - Being Human with guest Dom Dwight

Podcast

Episode #130. Season 8 begins with a soft skill on being human and the importance of ‘humanness’ particularly for marketing leaders - being authentic, honest...

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Sustainable leadership is a mindset and leaders can be found all…

Podcast

It’s another mini-series and this one is all about leadership, something which is incredibly important as we come together and take on the biggest challenge...

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Videos

The Marketing Society Global Conference 2021 | Changemakers Unite

Be awed. Be electrified.
Be part of the Changemakers experience.

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Audience with Sara Tate

Our Audience With An Author series will feature published authors from our community, and together we'll explore the insights from their books.

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The Marketing Society Annual Conference 2022 | Changemakers…

In a time when the world is constantly changing, it is more important than ever for marketers to dare to make a difference and lead the change in both busine

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