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Latest Think Pieces

Interview with Laura Bates, Activist and Author

Speaker at The Changemakers Conference Scotland 2025

laura bates headshot
AI is transforming how marketers reach and engage audiences. What are some of the hidden biases we risk reinforcing when using these tools? 

How Leading CMOs are Restructuring their Funnel Strategy

The Insights

By Rachel Letham

How Leading CMOs are Restructuring their Funnel Strategy
How leading marketers are rethinking funnel strategy, organisational alignment, and measurement to drive revenue in an increasingly complex landscape.

Member Interview with Andrea Cappi

Andrea Cappi
Member Interview with Andrea Cappi, Global Brand Director, Unilever

Case studies

The Marketing Society Global Awards 2025: Business to Business - Small

Stand+
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Business to Business Small Winners Stand+ Rewriting the Rules of Performance Footwear

The Marketing Society Global Awards 2025: Business to Business - Large

marketing-society-global-awards-2025-business-business-large
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Business to Business Large Winners - From Quantity to Quality: Unisys’s AI-Driven Lead Generation Revolution

The Marketing Society Global Awards 2025: Best Brand Marketing Team

The Marketing Society Global Awards 2025: Best Brand Marketing Team
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Brand Marketing Team Winners, Monzo

Podcasts

The 9 Principles of Effective Climate Communication’ (and more…) with Dr Graeme Heyes and Laurence Adams, Litmus Sustainability

Businesses need to be asking themselves – “What could this business be, redesigning it from the ground up?” Start with the opportunity as opposed to the...

https://podcasts.marketingsociety.com/episode/the-9-principles-of-effective-climate-communication-and-more-with-dr-graeme-heyes-and-laurence-adams-litmus-sustainability 51.71243536666667 2024-12-09T15:19:00.000Z
Podcast

Live from The Marketing Society Changemakers Impact Conference in Dubai 2024

From the power of storytelling to culture, mental wellbeing influencing developments to physical wellbeing and the power of impact. Speakers from The Marketing...

https://podcasts.marketingsociety.com/episode/live-from-the-marketing-society-changemakers-impact-conference-in-dubai-2024 15.1662585 2024-11-27T19:58:00.000Z
The Marketing Society Podcast Dubai

Videos

6 videos from our The Digital Day event in Dubai for 2024.

The Digital Day UAE 2024

15 videos from our The Digital Day event in England for 2024.

The Digital Day England 2024

The Marketing Society Scotland 2023 Highlights