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The Cannes Review 2026 - The Pre-review

By Julian Boulding

The Croisette in Cannes taken over by Cannes LIONS events
Julian Boulding's interim Cannes Review asks whether our industry's rush for scale has cost us what matters most. His verdict from the Croisette: Relationship Capital is the new competitive advantage.

The Insight - Coming out of Cannes 2026

A Learning Lab with LIONS

By Rachel Letham

Insight into Cannes Lions 2026
Highlights and insights from Cannes Lions Wrapped Up with Paul Kemp-Robertson, David Tiltman and Chloe Markowicz of LIONS. The discussions centred on the pulling apart of what is uniquely human and what is uniquely machine, creators as long-term brand builders, and the growing consumer appetite for friction.

The New Golden Age Won't be Built Alone

By Sophie Devonshire

Mark Given at The Marketing Society Awards

Marketing has a habit of looking backwards. Ask most marketers when the industry was at its best and they’ll point to the 1960s through to the 1980s. Big...

Case studies

The Marketing Society Global Awards 2026: B2B Marketing

Perk The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. B2B Marketing Highly Commended - From ski resorts to Times Square: How Analog Folk and Craft helped Perk turn a $1.7 trillion insight into brand fame that delivered pipeline growth by Perk, AnalogFolk and Craft Media

The Marketing Society Global Awards 2026: E-Commerce & Retail Marketing

Sainsbury's The Marketing Society Award Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. E-commerce & Retail Marketing Winner- Good food for all of us by Sainsbury's, New Commercial Arts, PHD Media

The Marketing Society Global Awards 2026: Successful & Effective Partnerships

Paddy Power The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Successful & Effective Partnerships Winner supported by Marketing Lounge Partnership - Using Our Platforms for Purpose by Paddy Power & Sky Sports

Podcasts

‘Marketing for Social Change’ - How to develop a more flourishing society and more sustainable future with Kian Bhaktiari, Founder, The People

“We don’t ’speak for young people, we let them be the voice and share their perspective.”

We keep coming back to the S – ‘social and societal impact’ in many...

https://podcasts.marketingsociety.com/episode/marketing-for-social-change-how-to-develop-a-more-flourishing-society-and-more-sustainable-future-with-kian-bhaktiari-founder-the-people 38.64511565 2024-11-25T13:12:00.000Z
Podcast

Unofficial Partner - The Buy Side - Unilever

The Buy Side is Unofficial Partner's regular series talking with brand side marketers about sport and sponsorship.

Today's guest is Willem Dinger, global head...

https://podcasts.marketingsociety.com/episode/unofficial-partner-the-buy-side-unilever 41.101675 2024-11-20T10:25:00.000Z
Podcast

The Whole Marketer Ep137 - Marketing Roles with guest Margaret Jobling: The evolving skills today’s marketers need to thrive in an AI world

Episode #137. Today's episode is a holistic topic on how the breadth and depth of marketer’s roles are continuing to evolve as we move towards leading the long...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep137-marketing-roles-with-guest-margaret-jobling-the-evolving-skills-todays-marketers-need-to-thrive-in-an-ai-world 38.76493125 2024-11-19T07:00:00.000Z
Podcast

Videos

We brought our flagship Annual Lecture to the GCC for the very first time in 2026, marking a landmark moment for The Marketing Society in the region.

Annual Lecture UAE 2026

For 10 years, The Marketing Society UAE has united and uplifted marketing leaders across the region.

The Marketing Society UAE 10th Anniversary

This session from our Global Conversations series brought together Members from across the world for shared learning and discussion on one of the industry’s

Global Conversation: Marketing's Reputation Problem & What We Do Next