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Latest Think Pieces

Member interview with Sabine Khoury

Image created by The Marketing Society
Member Interview with Sabine Khoury, Head of Business Unit, Sila Influence

Marketing That Listens: Introducing Our Partnership with Play Verto

By Rachel Letham

Play Verto and The Marketing Society
We are thrilled to announce a strategic partnership with Play Verto, a pioneering social enterprise dedicated to transforming how we engage with communities and gather insights.

Even F1 Teams trust in performance, and attribute only where possible

By Mark Hull

Aston Marting The Marketing Society Event 2025
Mark Hull shares his experience of our Connections & Conversation event at Aston Martin Formula 1

Case studies

2016 winner: M&S, Building Marketing Capabilities - case study

2016 winner: M&S, Capabilities

At the start of 2013, the M&S Food Marketing Team found themselves faced with a plethora of external and internal challenges...

2016 winner: P&G, Global Marketing - case study

2016 winner: P&G, Global

Who would want to be associated with periods?
 
A great idea proved that you can make a feminine hygiene brand more popular. But it surely was no easy...

2016 highly commended: O2, Employee Engagement - case study

2016 commended: O2, Engagement

In Q3 2013 O2 launched our 4G network, 12 months behind the market leading network EE.

Podcasts

The Whole Marketer Ep80 - Marketing competencies with guest Raj Kumar

Episode #80. Marketing competencies is the topic featured in this episode; a topic we’ve covered previously but we believe it’s important to hear different... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep80-marketing-competencies-with-guest-raj-kumar 33:42 Tue, 04 Oct 2022 07:00:00 +0100

Innovating for Breakthrough Growth with Nicki Morley & Becky Ingram

To drive growth, brands need to be meaningful and different - innovation is at the heart of this. In this episode, Kantar's Nicki Morley, Head of Behavioural... https://podcasts.marketingsociety.com/episode/innovating-for-breakthrough-growth-with-nicki-morley-becky-ingram 20:53 Tue, 04 Oct 2022 00:00:00 +0100

Videos

Our brave series is back to tackle another taboo, challenging conversations in the workplace.

How to: tackle challenging conversations in the workplace

Highlights and interviews from our Power Hour in Hong Kong as we brought together an inspirational group of leaders to discuss R3's recent book launch - The

Power Hour Hong Kong

The problem with shopping for strollers is that babies cannot talk and tell you what they like.

'Baby strollers test ride' - Contours - USA