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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member interview with Tyrone Gracias

source and credit tyrone
Member Interview with Tyrone Gracias Head of Laundry Marketing at Henkel  

Published on: 11 June 2024

Leveraging behavioural science to improve marketing

By Marketreach

Marketreach approved image
Five take outs from Richard Shotton and Rory Sutherland's conversation on how applying behavioural science insights to marketing can lead to improved memorability and performance.

Published on: 11 June 2024

Member Interview Diane Perlman

source and credit; Diane
Member Interview with Diane Perlman, CEO of Branding Matters

Published on: 31 May 2024

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Case studies

2016 highly commended: Telefonica O2, Long Term Marketing Excellence - case study

2016 commended: Telefonica O2, Long Term

There are countless papers on O2 that have charted an 8-year history from troubled BT Cellnet right through to successful rebirth and market dominance.
 
...

Published on: 15 June 2016

2016 winner: Lotto, Brand Activation - case study

2016 winner: Lotto, Activation

The UK National Lottery's purpose remains, to generate money for good causes – funding people and projects...

Published on: 15 June 2016

2016 highly commended: Sainsbury's, Brand Activation - case study

2016 highly commended: Sainsbury's, Activation

The extraordinary collaborations that achieved this are a reminder that when we all share, its not about who 'won' at Christmas, because everyone wins.

Published on: 15 June 2016

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Podcasts

The Whole Marketer Ep85 - Workstyle with guests Alex Hirst and Lizzie Penny

Episode #85. Workstyle is the topic in this episode – the revolution of flexible working and the freedom to choose when and where you work. Not only for...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep85-workstyle-with-guests-alex-hirst-and-lizzie-penny 30:29 Mon, 21 Nov 2022 18:36:00 +0000

The Whole Marketer Ep84 - Inclusive Marketing with guest Jerry Daykin

Episode #84. This topic is Inclusive Marketing and the impact that marketing to a diverse audience can have for your organisation and society as a whole. 

As...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep84-inclusive-marketing-with-guest-jerry-daykin 29:22 Tue, 08 Nov 2022 07:00:00 +0000
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Videos

Interview with Francesco Rulli, New York Vice-Chair

Francesco Rulli interview
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We talk Judo and competing with YouTube with Francesco Rulli.

Interview with Francesco Rulli, New York Vice-Chair

"#mymothersnameis" - UN Women - Egypt

"#mymothersnameis"

Men in Eqypt refuse to disclose their mother's name lest it gets shamed

"#mymothersnameis" - UN Women - Egypt

"No Rights.No Women." - No Rights. No Women - Lebanon

"No Rights.No Women."

No Rights. No Women is an organisation created in Lebanon to raise awareness of gender discrimination

"No Rights.No Women." - No Rights. No Women - Lebanon

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