Cannes 2025 Spotlight
Join The Marketing Society at a series of events at Cannes
Join The Marketing Society at a series of events at Cannes
2018 winner, Dimension Data - case study
Rhino poaching has reached crisis proportions in South Africa: one rhino gets poached every eight hours, and if this rate of poaching continues, the rhino could...
2018 winner, Currys PC World, engagement - case study
CurrysPC World is the last survivor on the high street in the world of consumer electronics. It’s an industry which moves fast. Operating systems update...
2018 winner, Boxt, new brand - case study
The disruptive model of digital disintermediation is being applied to the delivery of products and services in many industries, and start-up BOXT wanted to use...
“If you double your marketing budget, you don’t necessarily get double the sales because of diminishing returns, but when it comes to carbon emissions, doubling...
https://podcasts.marketingsociety.com/episode/start-measuring-your-marketing-carbon-impact-now-with-jo-young-managing-director-at-unifida 29:25 Mon, 19 Dec 2022 12:05:00 +0000Although we have so many tools and technologies at our disposal, old-fashioned brainstorming and bouncing ideas off people can still be the best way to create...
https://podcasts.marketingsociety.com/episode/going-back-to-marketing-basics-with-bajaj-autos-dipta-chaudhuri 21:14 Mon, 19 Dec 2022 10:52:00 +0000Will AI content creation tools render writers and creators obsolete? And how does the rise of AI compete with the increase in the creator economy that's been...
https://podcasts.marketingsociety.com/episode/is-ai-the-future-of-content-creation 24:11 Wed, 14 Dec 2022 18:45:00 +0000
Hearing from speakers from Hanson Robotics and Brinc, and Sophia the robot, Marketing Society Hong Kong members Felicia Leung of the Hong Kong Golf and Tenni