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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

The Changemakers Impact Conference | Review | Singapore

By Rohan Lightfoot

Rohan compares the Scotland and Singapore Changemakers Conferences and gives us his three most impactful takeaways from the Singapore session

The Changemakers Impact Conference | Review | Hong Kong

Creativity, bravery and power

The Hong Kong Changemaker's Conference 2024 left a long lasting impression on Superunion's Danley Stone. Her key take-aways include the power of fearless creativity, learning from failures and the superpower of female role models for young girls.

The commercial impact of a new brand

The story of Evri’s business transformation

By Matt Boffey

The success of Evri is proof of the transformative power of a redesign - particularly one which emphasises simplicity, and doesn’t get in its own way. Design Bridge and Partners' Matt Boffey takes a look at what the brand got right.

Case studies

2016 highly commended: Brand Extension Hive and British Gas - case study

2016 commended: Hive, Extension

At British Gas we are passionate about looking after your world, which extends to your home, family and the things within it. All of our products and services...

2016 highly commended: Stork, Brand revitalisation - case study

2016 commended: Stork

This is the story of how we brought our forgotten but well-loved baking brand back to life. Happy reading!

SCALE OF THE TASK:

Baking is hot...

2016 winner: Amnesty International, Shoestring Marketing - case study

2016 winner: Amnesty, Shoestring

Every 2 years, the London Arms Fair at the ExCel centre trades everything from the latest machine guns to killer drones...

Podcasts

Can Marketing Save the Planet? The Story So Far…

“Sustainability is making marketing exciting again…”

Gemma and I are used to asking the questions on our Can Marketing Save the Planet podcast - but in this...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-the-story-so-far 48:32 Fri, 06 Jan 2023 13:00:00 +0000

Start Measuring your Marketing Carbon Impact Now with Jo Young, Managing Director at Unifida

“If you double your marketing budget, you don’t necessarily get double the sales because of diminishing returns, but when it comes to carbon emissions, doubling...

https://podcasts.marketingsociety.com/episode/start-measuring-your-marketing-carbon-impact-now-with-jo-young-managing-director-at-unifida 29:25 Mon, 19 Dec 2022 12:05:00 +0000

Going back to marketing basics with Bajaj Auto's Dipta Chaudhuri

Although we have so many tools and technologies at our disposal, old-fashioned brainstorming and bouncing ideas off people can still be the best way to create...

https://podcasts.marketingsociety.com/episode/going-back-to-marketing-basics-with-bajaj-autos-dipta-chaudhuri 21:14 Mon, 19 Dec 2022 10:52:00 +0000

Videos

From managing mental illness to being mindful, Ruby Wax OBE has it covered.

Ruby Wax answers your mental health questions

Just moments after scooping their award we found out the secret to their big win

The Guardian's secret to winning Brave Brand of the Year

We teamed up with Founder of Upping Your Elvis to bring you tips to getting those creative juices flowing at work.

Content Hub

Featured

Cannes 2025 Spotlight

Our First Play Verto Pulse Survey

Why Marketing Matters

Latest Think Pieces

The Changemakers Impact Conference | Review | Singapore

The Changemakers Impact Conference | Review | Hong Kong

The commercial impact of a new brand

Case studies

2016 highly commended: Brand Extension Hive and British Gas - case study

2016 highly commended: Stork, Brand revitalisation - case study

2016 winner: Amnesty International, Shoestring Marketing - case study

Podcasts

Can Marketing Save the Planet? The Story So Far…

Start Measuring your Marketing Carbon Impact Now with Jo Young, Managing Director at Unifida

Going back to marketing basics with Bajaj Auto's Dipta Chaudhuri

Videos

Ruby Wax answers your mental health questions

Ruby Wax answers your mental health questions

The Guardian's secret to winning Brave Brand of the Year

The Guardian's secret to winning Brave Brand of the Year

Everyday creativity with Chris Baréz-Brown

Everyday creativity with Chris Baréz-Brown