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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Ibrahim Zantout

Ibrahim Zantout
Member Interview with Ibrahim Zantout, Sales Manager at LinkedIn

Published on: 17 December 2025

Member Interview with Adam Greenwood

Adam Greenwood
Member Interview with Adam Greenwood, MD, Alsayegh Worldwide

Published on: 17 December 2025

For marketers who mean business: B2B

Key Insights

By Cherry Tian

Cherry Tian
How B2B marketer Cherry Tian is using emotional storytelling and AI automation to win attention in a 'sea of sameness.

Published on: 17 December 2025

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Case studies

2018 commended, Yorkshire Tea, marketing communications - case study

2018 commended, Yorkshire Tea

Yorkshire Tea

The standard black tea market is a tough place to create switching and growth

Published on: 15 June 2018

2018 commended, GSK, global brand marketing - case study

2018 commended, GSK

parodontax (Corsodyl in the UK) is a brand specializing in gum disease;

Published on: 15 June 2018

2018 commended, TUI, employee engagement - case study

2018 commended, TUI

In October 2017, two of the UK and Ireland’s leading travel brands, Thomson and Falcon,

Published on: 15 June 2018

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Podcasts

Purpose Disruptors - What agencies can do when agencies have agency

“Incremental change isn’t going to work. It's time to move now from shallow small change to systemic change at speed.”

What a way to kick off conversations...

https://podcasts.marketingsociety.com/episode/purpose-disruptors-what-agencies-can-do-when-agencies-have-agency 44:19 Thu, 19 Jan 2023 07:00:00 +0000

Next generation acquisition with EF Education First's Jennsen Fung

The future of marketing goes beyond channel planning, utilising data and behavioural science to give organisations a competitive edge. According to Jennsen Fung...

https://podcasts.marketingsociety.com/episode/next-generation-acquisition-with-ef-education-firsts-jennsen-fung 28:29 Mon, 09 Jan 2023 11:11:00 +0000
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Videos

China L'One: We Run The World

china

China is speaking at our 2019 London Bravest Conference on 6 November at the Science Museum.

China L'One: We Run The World

Billy Monger: Against All Odds

Double Amputee Racing Driver
bm

In April 2017, a rising star of motorsport, Billy Monger, suffered a tragic crash at Donington Park.

Billy Monger: Against All Odds

Rob Poynton: beyond control

A complex world demands the ability to improvise
rob

Do you have a mind like water? Water is flexible. When it meets an obstacle, it goes around it. Improv teaches us to be flexible.

Rob Poynton: beyond control

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