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Latest Think Pieces

Member Interview with Sherry Mansour

Source and credit: Sherry
Member Interview with Sherry Mansour, managing director - MENAT.

Speaker Q&A with Donna Harvey, STV

Team Captain for the Clients at the Client vs Agencies Creative Challenge 2024

Donna Harvey
Donna shares what she's bringing to the table as Client captain for the Clients vs Agencies Creative Challenge.

Speaker Q&A with Morag MacDonald

Team Captain for the Agencies at the Client vs Agencies Creative Challenge 2024

Morag MacDonald
Morag shares what she's bringing to the table as Agency captain for the Clients vs Agencies Creative Challenge.

Case studies

2016 highly commended: Thunderhead, B2B - case study

2016 commended: Thunderhead, B2B

We’re Thunderhead, a cloud-based tech company, with a revolutionary customer engagement product. You may have heard of us, but maybe you haven’t… yet. This is...

2016 winner: Extra Gum, Outside the UK - case study

2016 winner: Extra Gum, Outside UK

Extra was experiencing pervasive and steady declines.

2016 winner: Sensodyne, Grand Prix/Long Term Marketing Excellence - case study

2016: Sensodyne, Long Term

This is the story of how a change in marketing strategy completely transformed the fortunes of Sensodyne.

Podcasts

Can Marketing Save the Planet - Ep 50: Integrating ESG why it’s not a reporting challenge but a strategic challenge - with Professor Ioannis Ioannou

“The best companies look at their ESG disclosures as a type of social contract to tell the world, why they are here, what they are trying to achieve as a...

https://podcasts.marketingsociety.com/episode/episode-50-integrating-esg-why-its-not-a-reporting-challenge-but-a-strategic-challenge-with-professor-ioannis-ioannou 45:28 Thu, 02 Feb 2023 07:00:00 +0000

The Whole Marketer Ep89 - Entrepreneurial Marketing with guest Claire Koryczan

Episode #89. Entrepreneurial leadership is the topic explored in this episode – how leaders in medium-sized or corporate businesses can harness the mindset...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep88-entrepreneurial-marketing-with-guest-claire-koryczan 23:19 Tue, 31 Jan 2023 07:00:00 +0000

Videos

Winner for 'Best UK Cultural Impact Through YouTube' AMV BBDO's #bloodnormal campaign for Essity: Libresse / Bodyform

YouTube Works for Brands 2018 Winners

The launch of Paul Skinner's 'Collaborative Advantage

'Collaborative Advantage' book launch highlights

At a recent Marketing Society event Syl Saller, the CMO of Diageo and Craig Inglis, Customer Director at John Lewis...

Three tips for brave decision-making