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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Interview with Ella Greenwood

Speaker at The Changemakers Conference Scotland 2025

Ella Greenwood headshot
Your work powerfully challenges how mental health is portrayed on screen. What role do you think storytelling plays in changing societal perceptions and driving genuine cultural change? 

Published on: 8 October 2025

Interview with Laura Bates, Activist and Author

Speaker at The Changemakers Conference Scotland 2025

laura bates headshot
AI is transforming how marketers reach and engage audiences. What are some of the hidden biases we risk reinforcing when using these tools? 

Published on: 8 October 2025

How Leading CMOs are Restructuring their Funnel Strategy

The Insights

By Rachel Letham

How Leading CMOs are Restructuring their Funnel Strategy
How leading marketers are rethinking funnel strategy, organisational alignment, and measurement to drive revenue in an increasingly complex landscape.

Published on: 8 October 2025

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Case studies

2018 winner, Dimension Data, partnering for good - case study

2018 winner, Dimension Data - case study

Rhino poaching has reached crisis proportions in South Africa: one rhino gets poached every eight hours, and if this rate of poaching continues, the rhino could...

Published on: 30 May 2018

2018 winner, Currys PC World, employee engagement - case study

2018 winner, Currys PC World, engagement - case study

CurrysPC World is the last survivor on the high street in the world of consumer electronics. It’s an industry which moves fast. Operating systems update...

Published on: 30 May 2018

2018 winner, Boxt, new brand - case study

2018 winner, Boxt, new brand - case study

The disruptive model of digital disintermediation is being applied to the delivery of products and services in many industries, and start-up BOXT wanted to use...

Published on: 30 May 2018

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Podcasts

Can Marketing Save the Planet Ep 54: – As Citizens we really have a much bigger (and more important) role to play in the world! with Jon Alexander

“How can organisations treat people as citizens, not just as consumers? How can organisations invite people into their agency and creativity to shape the world...

https://podcasts.marketingsociety.com/episode/episode-54-as-citizens-we-really-have-a-much-bigger-and-more-important-role-to-play-in-the-world-with-jon-alexander 50:09 Thu, 20 Apr 2023 07:53:00 +0100

If Tesco Ran Sport - Unofficial Partner Podcast

The big retailers are years ahead of sport when it comes to understanding their own customers. 

So Unofficial Partner asked today's guests what can sport learn...

https://podcasts.marketingsociety.com/episode/if-tesco-ran-sport-unofficial-partner-podcast 58:02 Tue, 18 Apr 2023 11:33:00 +0100
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Videos

Gemma Greaves on the end of The Marketing Society brave trilogy

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Filmed at The Marketing Society London Bravest Conference 2019

Gemma Greaves on the end of The Marketing Society brave trilogy

Rob Poynton on how business leaders should recognise the value of pausing

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Filmed at The Marketing Society London Bravest Conference 2019

Rob Poynton on how business leaders should recognise the value of pausing

TechHub's Elizabeth Varley on supporting diverse start-ups

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Filmed at The Marketing Society London Bravest Conference 2019

TechHub's Elizabeth Varley on supporting diverse start-ups

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