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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Daniel Tartaro

Daniel Tartaro
Member Interview with Daniel Tartaro, Head of APAC, Winnin

Published on: 27 October 2025

AI and the New Age of Marketing Leadership: Reputation at the Speed of Conflict

The Leadership at Speed Challenge

By Jonathan Hirasawa Ashton

Jonathan Hirasawa Ashton
Jonathan Hirasawa Ashton explores how AI is transforming marketing leadership, blurring lines between creativity, compliance and accountability, and why tomorrow’s most trusted brands will treat governance as a creative advantage.

Published on: 24 October 2025

Leadership at The Speed of Purpose: Leading at Speed Without Burning Out

The Leadership at Speed Challenge

By Mia Esat

Mia Esat
In today’s fast-moving marketing landscape, true leadership isn’t about constant acceleration, it’s about setting a sustainable rhythm. This piece by Mia Esat explores how clarity, calm, culture, and purpose sustain performance at speed.

Published on: 24 October 2025

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Case studies

2018 commended, Direct Line, customer insight - case study

2018 commended, Direct Line

As one of Britain’s largest car insurers, Direct Line believes it has a responsibility not just to its customers, but to wider society.

Published on: 4 June 2018

2018 commended, Direct Line, brand revitalisation - case study

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Searching for insurance is a bore. You don’t care who the provider is – they’re all the same, aren’t they?

Published on: 4 June 2018

2018 winner, Toyota, global brand marketing - case study

2018 winner, Toyota

It’s 2017 and, across Europe, Toyota’s hybrid moment has surely come.

Published on: 1 June 2018

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Podcasts

The Whole Marketer Ep98 - Confidence with guest Jennifer Spurr

Episode #98. An area of personal understanding that also influences your soft and leadership skills, this episode’s focus is Confidence. 

Have you ever been...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep98-confidence-with-guest-jennifer-spurr 20:18 Mon, 19 Jun 2023 21:33:00 +0100

Can Marketing Save the Planet - Ep 58: ‘The Practicalities of Transitioning to Net Zero, talking Carbon Budgets, and Carbon Literacy’ with Simon Dawes, The Environment Agency.

“Climate change isn’t a game that anybody wins – we either all win or we all lose and I’d much rather we all win”.

Where to start with an overview of this...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-ep-58-the-practicalities-of-transitioning-to-net-zero-talking-carbon-budgets-and-carbon-literacy-with-simon-dawes-the-environment-agency- 42:03 Fri, 16 Jun 2023 07:36:00 +0100

Data Science, AI & the Future of Marketing

GE Healthcare's Director of Omnichannel Strategy, Amit Thard, joins the Shiny New Object podcast for a second time to talk about the benefits that AI is already...

https://podcasts.marketingsociety.com/episode/data-science-ai-the-future-of-marketing 18:17 Tue, 06 Jun 2023 10:10:00 +0100
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Videos

Visa's Mohammed Ismaeel talks bravery

moh

Visa's Mohammed Ismaeel talks bravery

PHD Worldwide’s Philippa Brown on why digital learning must be continuous

PHD Worldwide’s Philippa Brown on why digital learning must be continuous

As technology evolves, so do clients and consumers’ needs.

PHD Worldwide’s Philippa Brown on why digital learning must be continuous

Wayne Arnold on what we can learn from Singapore

Wayne Arnold at our Fellows 2016
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Wayne Arnold on learning from Singapore and marketers round the world at our Fellows Cocktail Party 2016.

Wayne Arnold on what we can learn from Singapore

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