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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

How do marketers use AI without reinforcing bias?

By Roberto Moccia

Data review and analysis in office
This piece by Roberto Moccia looks at how using AI without critical oversight risks optimising biases which can lead to brands confidently making wrong decisions and what we can do to mitigate this. 

Published on: 10 February 2026

Navigating Challenge and Change: a review

By Tina Gupta

The Marketing Society event in Singapore
Tina Gupta's review of the recent Challenge and Change event reveals how in times of rapid change, senior leaders can navigate the uncertainty by shifting from reactive pressure and overwork to intentional leadership grounded in self-awareness and purpose.

Published on: 10 February 2026

Navigating Challenge and Change Starts From Within

Reflections from Navigating Challenge & Change

By Krishnan Menon

people attending The Marketing Society event in Singapore
Krishnan Manon reviews the recent Navigating Challenge and Change event with Yan Yi Chee who revealed how modern leaders can navigate our fast-paced world by focusing on self-awareness and internal clarity rather than simply pushing harder.

Published on: 10 February 2026

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Case studies

2020 Brave Awards commended, Bodyform

'Viva la vulva' When the world was dancing around the issue, we made it sing

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Truly brave work doesn’t just reflect culture, it changes it.

Published on: 30 July 2020

2020 Brave Awards commended, Heinz

How seriously good marketing turned a featherweight into a contender

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It was the David and Goliath of condiments. Heinz may be a household name, but when it came to mayonnaise, we were small fry.

Published on: 30 July 2020

2020 Brave Awards winner, Diageo Bar Academy

An audacious digital experiment to unleash the power of bar professionals

bar
Objective: Bar Professionals have enormous power over which brands are served, how well they are served and the experiences our drinkers have when they go out.

Published on: 30 July 2020

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Podcasts

The Whole Marketer Ep101- Host Takeover Special with guest host Jon Evans

Host Takeover Special - Episode #101. Continuing our milestone celebrations of recording 100 episodes, this special episode turns the tables and features a...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep101-host-takeover-special-with-guest-host-jon-evans 41:08 Tue, 20 Jun 2023 07:00:00 +0100
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Videos

Earth Day 2020: A Global Conversation

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In this special session representatives from our global hubs discussed COVID-19's impact on the plan

Earth Day 2020: A Global Conversation

Under the Spotlight webinar with Arla Foods and Microsoft

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Hear the unique perspectives of two leading marketers – Sue, Regional Category Director MYPC & B

Under the Spotlight webinar with Arla Foods and Microsoft

Be The Hero, with Mekong Club's Matt Friedman

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The aim of this global campaign, Be the Hero, is to engage, inspire and motivate ordinary people to accept some responsibility for this world and to do somet

Be The Hero, with Mekong Club's Matt Friedman

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