Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Shifting Sentiments: The New Wave of Diversity, Gaming, and Sustainability in 2024

By Marcos Angelides

Introducing the second Insights Accelerated report of 2024 by Spark Foundry, exploring consumer trends in diversity in advertising, sustainability, gaming and tech.

Member Interview with Martin Krajniak

Member Interview with Martin Krajniak, Chief Ingenuity Officer at TRIAD Advertising

Member Interview with Mark Simmonds

Member Interview with Mark Simmonds, Director, Genius You Ltd.

Case studies

2018 winner, Suzuki, branded content - case study

2018 winner, Suzuki

Suzuki cars operates in an extremely competitive market.

2018 winner, Senet, customer insight - case study

2018 winner, Senet

How do you talk to people who don’t want to hear from you? At precisely the moment when they least want your message?

2018 winner, National Safety Council, brand activation - case study

2018 winner, National Safety Council

In 2016, the National Safety Council (NSC) had almost no awareness in the US.

Podcasts

Behind the Awards | You Can Taste When It’s Waitrose

In 2022, Waitrose won the award for Brand Communication at The Marketing Society’s 37th Annual Awards. In this episode, Simon Lewis, our Head of Membership is...

https://podcasts.marketingsociety.com/episode/behind-the-awards-you-can-taste-when-its-waitrose 12:58 Wed, 05 Jul 2023 09:15:00 +0100

The Marketing Society | THINK EQUAL podcast - Leanne Foy meets Cristina Guida La Licata

Our regular THINK EQUAL podcast shines a light on an inspiring female leader who is dedicated to levelling the marcomms playing field.

THINK EQUAL is the new...

https://podcasts.marketingsociety.com/episode/the-marketing-society-think-equal-podcast-leanne-foy-meets-cristina-guida-la-licata 19:51 Wed, 05 Jul 2023 06:00:00 +0100

Creative effectiveness through context and attention with the Head of Uber Advertising

Learn how to revolutionise your advertising strategy by keeping it simple and contextual. Paul Wright, Head of Uber Advertising, UK and Ireland, shares how Uber...

https://podcasts.marketingsociety.com/episode/creative-effectiveness-through-context-and-attention-with-the-head-of-uber-advertising 17:40 Tue, 04 Jul 2023 10:25:00 +0100