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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Lara Mansour

Source and Credit - Lara
Member Interview with Lara Mansour, Vice President, Brand, ADNOC Group

Published on: 9 October 2024

Impact Lens: What Shaped our thinking

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As we gear up for our annual conference, centred around this pivotal theme, we sought insights from our esteemed members on a critical question...

Published on: 8 October 2024

Member Interview with Doruk Alptekin

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Member Interview with Doruk Alptekin, Head of Revenue Growth Management, Gulf Coca-Cola Beverages

Published on: 4 October 2024

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Case studies

2018 commended, Direct Line, customer insight - case study

2018 commended, Direct Line

As one of Britain’s largest car insurers, Direct Line believes it has a responsibility not just to its customers, but to wider society.

Published on: 4 June 2018

2018 commended, Direct Line, brand revitalisation - case study

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Searching for insurance is a bore. You don’t care who the provider is – they’re all the same, aren’t they?

Published on: 4 June 2018

2018 winner, Toyota, global brand marketing - case study

2018 winner, Toyota

It’s 2017 and, across Europe, Toyota’s hybrid moment has surely come.

Published on: 1 June 2018

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Podcasts

Employing creative thinking to increase marketing effectiveness

Epsilon's Performance Marketing Manager, Svetla Pavlova, shares her shiny new object on this latest podcast episode: fostering creative thinking. Being creative...

https://podcasts.marketingsociety.com/episode/employing-creative-thinking-to-increase-marketing-effectiveness 18:56 Tue, 18 Jul 2023 07:19:00 +0100

Playing the long game in B2B marketing with TÜV SÜD's Kristin Sinclair

Discover the secrets to thriving in B2B marketing with insights from Kristin Sinclair, Performance Marketing Manager at TÜV SÜD. Join the Shiny New Object...

https://podcasts.marketingsociety.com/episode/playing-the-long-game-in-b2b-marketing-with-tuv-suds-kristin-sinclair 21:09 Wed, 12 Jul 2023 11:16:00 +0100

The Whole Marketer Ep103 - High stakes leadership with guest Sally Henderson

Episode #103. This topic is both a leadership skill and area of personal understanding – it’s high stakes, high performance leadership. 

High performing teams...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep103-high-stakes-leadership-with-guest-sally-henderson 36:48 Tue, 11 Jul 2023 07:00:00 +0100
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Videos

The strength to speak up | Whistleblower Helen Evans

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The strength to speak up | Whistleblower Helen Evans

Valuable 500 - disability on the leadership agenda | Caroline Casey

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Valuable 500 - disability on the leadership agenda | Caroline Casey

Be braver by doing less | Robert Poynton

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Be braver by doing less | Robert Poynton

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