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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Mark Hull

Image created by The Marketing Society
Member Interview with Mark Hull, Chief Marketing Officer, Once or Twice

Published on: 25 February 2025

Understanding Scope 3 Emissions: A New Frontier for Businesses

By Richard Simpson

By Dee angelo Sakorn Sukkasemsakorn on Canva
As the importance of sustainability grows, the concept of Scope 3 emissions (indirect emissions from an organisation's value chain) deserves our attention, Richard Simpson explains why.

Published on: 25 February 2025

Member Interview with Sarah Fleming

Image created by The Marketing Society
Member Interview with Sarah Fleming, Founder & Director, The Right + The Left

Published on: 24 February 2025

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Case studies

2019 Brave Awards Winner, Hiscox

Business to Business sponsored by Gravity Global

hiscox

Insurance companies make money by minimising their exposure to risk. Maybe no surprise, then, that it’s not exactly a
category that’s associated with the most...

Published on: 28 May 2019

2019 Brave Awards commended, Embraer

Brand Communication B2B

tiger

Embraer predict that world demand for 70-130 seat segment of commercial airplanes will reach 6,400 new jets in the next
20 years, with a value of $300 bn...

Published on: 28 May 2019

2019 Brave Awards Winner, Dimension Data

Brand Communication B2B

tourdefrance

When Dimension Data became the Official Technology Partner at the Tour de France in 2015, it was our first major brand sponsorship investment.

Having largely...

Published on: 28 May 2019

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Podcasts

Generative AI and dynamic marketing

Marketers who embrace generative AI as a tool for reducing "busy work", being more creative, and testing and perfecting their messaging have a lot to gain, says...

https://podcasts.marketingsociety.com/episode/generative-ai-and-dynamic-marketing 18:21 Tue, 22 Aug 2023 11:04:00 +0100

Adidas, Man Utd and that £900million bet - Unofficial Partner

Manchester United and Adidas are two of the sports worlds most iconic and valuable brands.

So the new £900million, 10 year deal, signed recently, has a...

https://podcasts.marketingsociety.com/episode/adidas-man-utd-and-that-900million-bet-unofficial-partner 39:43 Wed, 16 Aug 2023 10:47:00 +0100

An audio revolution in digital marketing

For digital marketers, audio isn't just a cheaper channel. The impact of audio in our lives is bigger than ever, according to Spotify's Head of Sales, UK &...

https://podcasts.marketingsociety.com/episode/an-audio-revolution-in-digital-marketing 20:33 Tue, 15 Aug 2023 11:29:00 +0100
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Videos

Leo Burnett’s Chaka Sobhani on the link between dinosaurs and diversity

chaka
If diversity isn’t at the heart of your business as something to solve, “you’re a dinosaur, and you’ll become extinct very shortly,” says Chaka Sobhani, chief creative officer at Leo Burnett.

Leo Burnett’s Chaka Sobhani on the link between dinosaurs and diversity

Brainlabs' Dan GIlbert on man v machine

dg

In this episode, Daniel Gilbert, founder and CEO of Brainlabs, meets Matt Bush, Google’s MD of Agenc

Brainlabs' Dan GIlbert on man v machine

Marketing Society Scotland 2019

Year round up
video

Marketing Society Scotland 2019

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