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The Changemakers Conference 2025 Singapore

The Human Advantage: What AI Can’t Replicate

By Peter Dixon

Peter Dixon and Lawrence Liew The Marketing Society Singapore Conference
Speakers at The Changemakers Conference 2025 Singapore explained that AI's true value lies not in replacing human creativity but in amplifying it, and success depends on maintaining human-centered principles like empathy, meaning, and trust writes Prophet's Peter Dixon in his post event review.

It's time to put human connection right at the heart of marketing

The Changemakers Conference 2025 London and Singapore

By Michael Pring

The Marketing Society Singapore Conference 2025
A review of The Changemakers Conference 2025 in Singapore and London by Michael Pring. Two energising and uplifting events which revealed that marketing’s future lies in blending data-driven innovation with human connection, storytelling and purposeful brand creativity.

Member Interview with Natasha Vaughan Jeremy

Natasha Vaughan Jeremy
Member Interview with Natasha Vaughan Jeremy, CMO and Founder, The Luxe Narrative

Case studies

2019 Brave Awards commended, IAG Cargo

Business to Business sponsored by Gravity Global

cargo

This is a true story of bravery.

It is a story of how, in the face of challenging market conditions, an ill-defined internal culture and a demotivated...

2019 Brave Awards shortlisted, WeAreFearless.

Bravest Team sponsored by Shell

fearless

In March 2015 inside a Café Nero in Fulham, Garry Dods shared his vision on a few A4 sheets of paper successfully converting his first fearless team member. And...

2019 Brave Awards Winner, Robinsons

Brand Revitalisation sponsored by Accenture

rob

Since 2011, the squash category had been in long-term value decline, with 1.6M households leaving the category over the 7 years (-6%). The macro factors that...

Podcasts

The Whole Marketer Ep104 - Marketing Leader's Code with guest Gareth Helm

Episode #104. Season 6 returns with a leadership topic to support marketers to identify and develop their authentic leadership style.  

Abby’s guest in this...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep104-marketing-leaders-code-with-guest-gareth-helm 27:47 Tue, 12 Sep 2023 07:00:00 +0100

Videos

Filmed at The Marketing Society London Bravest Conference 2019

DJ China L'One on supporting female talent and being invited to 10 Downing Street

For Rob Pierre, co-founder and CEO of Jellyfish, decisions should always be current and leaders must be able to adapt and change course quickly.

Jellyfish’s Rob Pierre on why leaders should keep their decisions current

The standout theme was that from consumers to colleagues, people come first and that post-pandemic,

A Global Conversation | people first, humanity at the heart of business