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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Why Asia can drive the next stage of F1’s boom

Source: williams racing approved image
With a growing worldwide fan base it's no wonder major brands are flocking to take advantage of the platform F1 offers but with just 13 based in Asia, Williams Racing believes the opportunities for growth here are huge.

Published on: 5 November 2024

The impact of stress on creativity…and vice versa

By Mark Simmonds

Source Pexels Credit Photo by Google DeepMind
Stress is bad for creativity but creativity is good for stress so what can we do to turn off the ‘bad stress’ and let creativity flourish? Plenty says Mark Simmonds.

Published on: 5 November 2024

Diageo's ground breaking paper bottle trials

Harnessing pioneering new packaging technology

By Michelle Atkinson

Diageo approved image
Diageo launched 90% paper-based bottle trials in 2024 as a sustainable alternative to traditional beverage packaging. The results were overwhelmingly encouraging.

Published on: 5 November 2024

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Case studies

Way Beyond Marketing

Rise of The Hyper-Relevant CMO

jose

Accenture and Brand Learning's new research: learn why 17% of CMOs are seen as hyper-relevant

Published on: 1 April 2019

The Future 100: 2019

By JWT Intelligence

fem

A snapshot of the year ahead and the most compelling trends to keep on the radar

Published on: 4 December 2018

Not for profit marketing shortlist

Not for profit marketing shortlist

Let's take a look into the final three shortlisted entries from our Excellence Awards' Not For Profit Marketing category.

Published on: 19 June 2018

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Podcasts

The Whole Marketer Ep105 - Decision Science with guest Phil Barden

Episode #105. The technical topic in this episode is decision science and the role it plays in today’s consumer buying behaviour.

Decision Science combines the...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep105-decision-science-with-guest-phil-barden 37:04 Tue, 19 Sep 2023 07:00:00 +0100

The magnificent 7 power skills you need to win with AI: Episode 1

This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...

https://podcasts.marketingsociety.com/episode/the-magnificent-7-power-skills-you-need-to-win-with-ai-episode-1 09:56 Mon, 18 Sep 2023 14:49:00 +0100

Servant leadership for marketing excellence

Saurabh Patel, Group Chief Marketing Officer at IHH Healthcare, believes in servant leadership to support successful teams. On the latest Shiny New Object...

https://podcasts.marketingsociety.com/episode/servant-leadership-for-marketing-excellence 20:49 Wed, 13 Sep 2023 11:39:00 +0100
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Videos

London Braver Conference: Detective Superintendent Tor Garnett

tor

Co-founder of Police Now Tor Garnett joined the Met in 2008.

London Braver Conference: Detective Superintendent Tor Garnett

MediaCom’s Josh Krichefski on why it’s okay not to be okay

j
In the advertising industry, where high pressure, long hours and tales of burnout are commonplace, the need is perhaps especially pressing.

MediaCom’s Josh Krichefski on why it’s okay not to be okay

Keep Calm and Get Inspired with Jaz Ampaw-Farr

jaz

We’re delighted to bring you the second in our new webinar series, ‘Keep Calm and…’ which each week, will reveal how to approach and embrace our new normal w

Keep Calm and Get Inspired with Jaz Ampaw-Farr

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