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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The Trust Challenge: Why Trust and Relevance Go Hand in Hand

By Pete Markey

Pete Markey Member of The Marketing Society
Former CMO of Boots and ISBA President Pete Markey shares his insights on how brand can earn and keep trust.

Published on: 12 August 2025

The Fellows Fundamentals: Marketing Leadership

By Thomas Barta

Thomas Barta The Fellows Fundamentals
As part of The Fellows Fundamentals series Thomas Barta takes a detailed look at what marketing leadership is and what it isn't.

Published on: 12 August 2025

Member Interview with Josephine Soei

Image created by The Marketing Society
Member Interview with Josephine Soei, Head of Marketing and Communications, Deichmann

Published on: 11 August 2025

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Case studies

2019 Brave Awards Winner, easyJet

Enhancing The Customer Experience

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In October 2018, easyJet launched Look&Book: the world’s first-ever photo-based flight search functionality.

Look&Book lets you book a flight simply by...

Published on: 6 June 2019

2019 Brave Awards commended, Toyota AYGO

Digital Marketing sponsored by Accenture

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Toyota AYGO: Telling More Personal Campaign Stories On The Fly

This paper is about how hyper-personalisation and a creative use of media formats improved cut...

Published on: 31 May 2019

2019 Brave Awards Grand Prix Winner, Nationwide

Transforming Corporate Culture

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Nationwide’s commitment to diversity in its Voices campaign has defied category conventions and got people talking. When the talk of a vocal minority turned...

Published on: 31 May 2019

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Podcasts

The magnificent 7 power skills you need to win with AI: Episode 3

This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...

https://podcasts.marketingsociety.com/episode/the-magnificent-7-power-skills-you-need-to-win-with-ai-episode-3 09:39 Fri, 22 Sep 2023 12:00:00 +0100
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Videos

Inspiring Minds with founder of Astroten, Richard Shotton

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This one hour webinar, with Richard, Founder of Astroten, introduces you to the field of behavioural

Inspiring Minds with founder of Astroten, Richard Shotton

Brave Conversation with Nationwide's Sara Bennison

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In this intimate webinar we heard from Sara Bennison, Nationwide’s first ever CMO, discussing what bravery means to her and to the world’s l

Brave Conversation with Nationwide's Sara Bennison

Has covid-19 impacted the climate change movement?

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With almost half of the world’s population under some form of lockdown, consumer habits have dramatically changed and the global economy is

Has covid-19 impacted the climate change movement?

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