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Member Interview with Nidhi Sehgal

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Member Interview with Nidhi Sehgal, General Manager - Strategy & Growth, FLC Marketing Group

Member Interview with Amal Harb

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Member Interview with Amal Harb, Marketing Advisor

The Value of TV: A Behavioural Science Perspective

The Value of TV Thinkbox The Marketing Society
Thinkbox has released a new paper looking at the behavioural science behind why TV produces such strong results.

Case studies

2019 Brave Awards Winner, easyJet

Enhancing The Customer Experience

easyjet

In October 2018, easyJet launched Look&Book: the world’s first-ever photo-based flight search functionality.

Look&Book lets you book a flight simply by...

2019 Brave Awards commended, Toyota AYGO

Digital Marketing sponsored by Accenture

just

Toyota AYGO: Telling More Personal Campaign Stories On The Fly

This paper is about how hyper-personalisation and a creative use of media formats improved cut...

2019 Brave Awards Grand Prix Winner, Nationwide

Transforming Corporate Culture

hate

Nationwide’s commitment to diversity in its Voices campaign has defied category conventions and got people talking. When the talk of a vocal minority turned...

Podcasts

The magnificent 7 power skills you need to win with AI: Episode 3

This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...

https://podcasts.marketingsociety.com/episode/the-magnificent-7-power-skills-you-need-to-win-with-ai-episode-3 09:39 Fri, 22 Sep 2023 12:00:00 +0100

Videos

With almost half of the world’s population under some form of lockdown, consumer habits have dramatically changed and the global economy is

Has covid-19 impacted the climate change movement?

How do we make sense of the pause that we find ourselves in?

Keep Calm and Pause with Rob Poynton

In this virtual workshop Margaret Molloy, our New York chair and Siegel+Gale's Global CMO, was joine

Optimising Your Profile with LinkedIn's Victoria Taylor