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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The Fellows Fundamentals: Market Research

By Alex Batchelor

Alex Batchelor
As part of The Fellows Fundamentals series, Alex Batchelor takes an in depth look at market research

Published on: 26 August 2025

The Fellows Fundamentals: The increased power of B2B marketing

By Kate Mackie

Kate Mackie
As part of The Fellows Fundamentals series Kate Mackie looks at the rise in importance of B2B marketing today.

Published on: 26 August 2025

The Trust Challenge: Cloudy, with a chance of credibility

By Johnny Winn

Johnny Winn Member of The Marketing Society
Virgin Media O2's Johnny Winn on why understanding your audience is key to marketing trust.

Published on: 19 August 2025

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Case studies

2019 Brave Awards commended, The Plastic Oceans

Insight sponsored by MRS and Not For Profit

trash

There is a danger lurking in our oceans. Lingering out at sea, just beyond our periphery. A danger which poses a threat to our wildlife, our ecosystems, our way...

Published on: 25 June 2019

2019 Brave Awards commended, The Truth Project

Insight sponsored by MRS

truth

This paper shows how our work for The Truth Project offered Child Sexual Abuse (CSA) survivors the chance to be heard, some for the first time.

Our story is...

Published on: 18 June 2019

2019 Brave Awards Most Inspirational Story, Tesco

Enhancing The Customer Experience

ddd

This entry will tell you the story of Laura Rutherford and her son Brody and how, with a little help from Tesco, we found a way to genuinely help our customers...

Published on: 13 June 2019

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Podcasts

What neuroscience can teach marketers for creative effectiveness

On the latest episode of the Shiny New Object Podcast, Sorin Patilinet, Senior Director for Marketing Effectiveness at Mars, shares how he's been using neuro...

https://podcasts.marketingsociety.com/episode/what-neuroscience-can-teach-marketers-for-creative-effectiveness 25:51 Tue, 03 Oct 2023 11:37:00 +0100

The Buy Side - KP Snacks - UNOFFICIAL PARTNER

The Buy Side is an Unofficial Partner series of conversations about sport and sponsorship with brand marketers. 

Our guest is Kevin McNair, Marketing Director...

https://podcasts.marketingsociety.com/episode/the-buy-side-kp-snacks-unofficial-partner 57:36 Tue, 03 Oct 2023 09:30:00 +0100
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Videos

Jellyfish’s Rob Pierre on why leaders should keep their decisions current

Rob Pierre.
For Rob Pierre, co-founder and CEO of Jellyfish, decisions should always be current and leaders must be able to adapt and change course quickly.

Jellyfish’s Rob Pierre on why leaders should keep their decisions current

A Global Conversation | people first, humanity at the heart of business

gc

The standout theme was that from consumers to colleagues, people come first and that post-pandemic,

A Global Conversation | people first, humanity at the heart of business

Inspiring Minds: Crisis Management, with RBS, Stripe and Charlotte Street

ss

How to prepare a plan of response? How fast will economic recovery be?

Inspiring Minds: Crisis Management, with RBS, Stripe and Charlotte Street

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