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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Profit Ability 2: The new business case for advertising

A new report from Thinkbox

Profit Ability 2: The new business case for advertising Thinkbox
Thinkbox has launched their latest award-winning advertising effectiveness study. The main finding? All forms of advertising pay back.

Published on: 10 December 2024

The long and the short of ROI

Download a copy of the white paper published by the Marketing Performance Hub, a marketing community setup by Ekimetrics and global brand partners AXA, Nestlé and Pernod Ricard

The long and the short of ROI Ekimetrics
A new white paper by Ekimetrics led Marketing Performance Hub Think Tank has gathered evidenced based insights and best practices for measuring the impact of marketing along the consumer journey.

Published on: 10 December 2024

Is Your Business ready to attract and retain top digital marketing talent in Asia?

Source: mercer Getty Images provided by Mercer
In Asia, digital marketing has become a highly sought-after digital role. A new report by Mercer offers strategic guidance on how organisations can secure and retain top digital talent to support and grow their business.

Published on: 10 December 2024

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Case studies

2019 Brave Awards commended, The Plastic Oceans

Insight sponsored by MRS and Not For Profit

trash

There is a danger lurking in our oceans. Lingering out at sea, just beyond our periphery. A danger which poses a threat to our wildlife, our ecosystems, our way...

Published on: 25 June 2019

2019 Brave Awards commended, The Truth Project

Insight sponsored by MRS

truth

This paper shows how our work for The Truth Project offered Child Sexual Abuse (CSA) survivors the chance to be heard, some for the first time.

Our story is...

Published on: 18 June 2019

2019 Brave Awards Most Inspirational Story, Tesco

Enhancing The Customer Experience

ddd

This entry will tell you the story of Laura Rutherford and her son Brody and how, with a little help from Tesco, we found a way to genuinely help our customers...

Published on: 13 June 2019

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Podcasts

Returning to the Big Ideas in Marketing

Qaiser Bachani, Consumer Experience Lead, Europe & Global Brands at Mondelēz International, talks about the resurgence of the Big Ideas in marketing. As we can...

https://podcasts.marketingsociety.com/episode/returning-to-the-big-ideas-in-marketing 23:48 Tue, 07 Nov 2023 07:43:00 +0000
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Videos

A Global Conversation: Part Three

global

A Global Conversation: Part Three

A Transformative Economy: Rebound, Recovery or Recuperation

2

In this pivotal moment for brand history, what will your next chapter be?

A Transformative Economy: Rebound, Recovery or Recuperation

The Power of Choice with Blackhawk Network

i

Everyone talks about customer engagement.

The Power of Choice with Blackhawk Network

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