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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

How to get ahead in marketing from Fellows of The Marketing Society

The Insights

By Rachel Letham

How to get ahead in marketing from Fellows of The Marketing Society
An honest exploration of the choices, failures, and principles that shape marketing careers at the highest level. The insights from this great Fellows-led event

Published on: 10 September 2025

Reset and Rise: Manifesting Your Dream Career and LinkedIn Success

The Insights

By Rachel Letham

Emma Harris Laura Fox Career Transitions Event The Marketing Society
Our Reset and Rise session brought together two powerhouse speakers to tackle the twin challenges of career navigation: mindset and visibility. Get the insights from the session.

Published on: 9 September 2025

Member Interview with Julie McConnell

Julie McConnell
Member Interview with Julie McConnell, Business Development and Marketing Director, Brodies LLP Solicitors

Published on: 8 September 2025

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Case studies

2020 Brave Awards commended, Guinness Storehouse

store
In the mid 1990s, the Guinness Hopstore, a museum dedicated to the heritage of the brand, was close to capacity. A small extension could be built, but was a slightly bigger museum what the brand needed?

Published on: 31 July 2020

2020 Brave Awards commended, KFC

Humility over heroics: a story of collective chicken courage

kfc
In 2018, KFC was faced with the biggest crisis of its history.

Published on: 31 July 2020

2020 Brave Awards commended, TfL

How the first 20 years have prepared us for the next 20

tfl
In 2000, London transport faced serious problems. Roads were congested, air quality was poor, deaths and serious injuries on the roads were high, and customer experience on public transport was decidedly mixed.

Published on: 30 July 2020

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Podcasts

Leading Conversations - No wrong path

Episode 3

In this episode, Barry leads the conversation with Ian Greenhill from Studio Something and Paul Mason from Go Forth about their unconventional paths...

https://podcasts.marketingsociety.com/episode/leading-conversations-no-wrong-path 52.575835833333336 2023-11-24T09:47:00.000Z

TikTok as the ultimate marketing tool for our age

In the latest Shiny New Object podcast episode, Ottobock's Senior Performance Marketing Specialist, Grettel Clark, talks about what makes TikTok the ultimate...

https://podcasts.marketingsociety.com/episode/tiktok-as-the-ultimate-marketing-tool-for-our-age 20.602775516666668 2023-11-21T10:09:00.000Z

The Whole Marketer Ep107 - Strategic Insights with guest Febronia Ruocco

Episode #107. This episode discusses a technical skill on strategic insight, which is fundamental in building a long-term strategy that drives the commercial...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep107-strategic-insights-with-guest-febronia-ruocco 30.97216945 2023-11-21T07:00:00.000Z
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Videos

Impact of the postponement of 2020 Olympics

aiofe

We explored the impact of the postponement of the Olympics on governing bodies, athletes, sponsors and broadcasters.

Impact of the postponement of 2020 Olympics

A look to the future with Snap inc.

asmaa
With the impact of COVID-19 starting to be understood worldwide, we partnered up with our friends at Snap Inc. for a frank conversation on the future of marketing.

A look to the future with Snap inc.

Customer journey post-covid

hh global
Hosted by Darren Chuckry, Chair of The Marketing Society Hong Kong, we explored the experiences, challenges and changes in the customer journey post COVID-19.

Customer journey post-covid

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