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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Dispatches from Anthropy 2026: Part Two

By Rachel Letham

Sophie Devonshire panel at Anthropy 2026
Rachel Letham reports back on all the sessions in day two of Anthropy 2026 Uniting through Trust, Transparency and Public Good, Brand Purpose and The Trust Tax: How AI is Silently Eroding Credibility and Emotional Connection.

Published on: 13 April 2026

Dispatches from Anthropy 2026: Part One

By Rachel Letham

panel discussion at anthropy 2026
Rachel Letham reports on day one of Anthropy 2026 with key insights on day one sessions Leading through Complexity and Values in Leadership.

Published on: 13 April 2026

Honorary Fellow Tony Scouller remembered

An obituary

By Hugh Burkitt

Tony Scouller
Former CEO of The Marketing Society Hugh Burkitt shares his memories of Honorary Fellow Tony Scouller who died recently.

Published on: 7 April 2026

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Case studies

2022 Awards Winner, Mars Petcare: Sheba

Sheba Hope Reef

Source: Sheba Awards Entry
To launch the world’s largest reef restoration program and to prove there can be man-made solutions to man-made problems, Sheba transformed a barren site of dead coral.

Published on: 4 July 2022

2022 TMS Awards Winner, Tesco Clubcard

The New Power of Loyalty

Source: Tesco Awards Entry
Penetration is king and loyalty is for the bin, right? What if actually loyalty could drive penetration? This is the story of how Tesco did exactly that.

Published on: 4 July 2022

2022 TMS Awards Winner, Birds Eye Green Cuisine

Rebranding plant-based by powering Team GB

Source: Birds Eye Awards Case Study
In 2021 Birds Eye Green Cuisine smashed misconceptions to make plant-based food more mainstream by focusing on the Power Of Plants.

Published on: 4 July 2022

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Podcasts

Leading Conversations - Mental and Brain Health

Episode 2

In this episode, Barry talks to Janice Hutchinson from ICAS and Mick Doran from Noggin the Brain People about Mental & Brain Health. Tune in for some...

https://podcasts.marketingsociety.com/episode/leading-conversations-mental-and-brain-health 41.106339166666665 2023-11-10T09:15:00.000Z

Returning to the Big Ideas in Marketing

Qaiser Bachani, Consumer Experience Lead, Europe & Global Brands at Mondelēz International, talks about the resurgence of the Big Ideas in marketing. As we can...

https://podcasts.marketingsociety.com/episode/returning-to-the-big-ideas-in-marketing 23:48 Tue, 07 Nov 2023 07:43:00 +0000
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Videos

yuu Rewards Club: the need for digital transformation

yuu
The Dairy Farm Group is the leading retailer in Hong Kong that has served Hong Kongers for a very long time.

yuu Rewards Club: the need for digital transformation

Marketing Society Awards 2021 - a word from Syl Saller

syl

For more information on how to enter The Marketing Society Awards 2021 head here.

Entry deadline is 26 Feb.

Marketing Society Awards 2021 - a word from Syl Saller

St Andrew's Day Celebration: Interview with Amar Latif

St Andrew's Day Celebration: Interview with Amar Latif

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