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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Breaking the ‘Sea of Sameness’: Why Marketers Must Rethink Media Mix, Measurement and Trust

By Jacqui Lim

Uncomfortable Conversation The Marketing Society Sinagpore
Mediacorp's Jacqui Lim on the gap between what marketers know works - broad, omnichannel strategies - and what they actually do (defaulting to the same narrow, easy-to-measure performance channels) and what they need to do to address this.

Published on: 16 April 2026

The Leadership Questions Marketing Leaders Are Asking in 2026

By Stacey Telford-Grimmer

Professional meeting in a modern office
Insights into The Marketing Society's 2026 Global Leadership Mentoring Programme which focuses on influence, navigating transitions, leadership presence, and strengthening marketing's strategic voice within organisations.

Published on: 13 April 2026

Dispatches from Anthropy 2026: Part Three

By Rachel Letham

Panel conversation at Anthropy 2026
The Marketing Society's Rachel Letham reports back on the final day at Anthropy 2026 and offers key insights from The Impact of AI on Employment and the Value of Being Human in the Workplace session.

Published on: 13 April 2026

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Case studies

2022 TMS Awards Winner, O2 in Fortnite

Reimagining live experiences in the virtual world

Source: O2 Awards Entry
O2 has been a proud supporter of live music events for over 15 years with venues across the UK. But when the pandemic hit, those doors were shuttered.

Published on: 4 July 2022

2022 TMS Awards Winner, Childline

Nobody Is Normal: How going deeper with data unlocked insight and innovation

Source: Childline Awards Entry
The UK’s young people were in a mental health crisis. Childline was perfectly placed to help.

Published on: 4 July 2022

2022 TMS Awards Winner, Cadbury Caramilk

Who knew loudmouth Australians could sell so much chocolate? We did.

Source: Cadbury Awards Entry
Other than great sporting rivalry, Australia isn’t known for giving the UK too much in the way of real value. I mean like real value.

Published on: 4 July 2022

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Podcasts

Leading Conversations - No wrong path

Episode 3

In this episode, Barry leads the conversation with Ian Greenhill from Studio Something and Paul Mason from Go Forth about their unconventional paths...

https://podcasts.marketingsociety.com/episode/leading-conversations-no-wrong-path 52.575835833333336 2023-11-24T09:47:00.000Z

TikTok as the ultimate marketing tool for our age

In the latest Shiny New Object podcast episode, Ottobock's Senior Performance Marketing Specialist, Grettel Clark, talks about what makes TikTok the ultimate...

https://podcasts.marketingsociety.com/episode/tiktok-as-the-ultimate-marketing-tool-for-our-age 20.602775516666668 2023-11-21T10:09:00.000Z

The Whole Marketer Ep107 - Strategic Insights with guest Febronia Ruocco

Episode #107. This episode discusses a technical skill on strategic insight, which is fundamental in building a long-term strategy that drives the commercial...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep107-strategic-insights-with-guest-febronia-ruocco 30.97216945 2023-11-21T07:00:00.000Z
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Videos

The Age of Agility, with LinkedIn

age

How can you work smarter not harder in 2021?

The Age of Agility, with LinkedIn

Marketing Society Awards Showcase 2021

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Each year we ask winners from The Marketing Society Awards (most recently called the Brave Awards) to talk us through their award-winning p

Marketing Society Awards Showcase 2021

Global Conversation: New Years Revolution

In this month's Global Conversation, we bring leaders together from our hubs who will reveal their New Year’s revolution

Global Conversation: New Years Revolution

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