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Latest Think Pieces

The Art of Stopping: Why Slowing Down Makes You a Better Leader

By Anni Townend

people walking together talking side by side
Anni Townend's personal reflection on why leaders must deliberately carve out moments of stillness and self-reconnection in order to show up with greater intention, creativity and purpose

My Anthropy 2026 Reflections

By Michael Sani

John O'Brien at Anthropy 2026
Michael Sani, Chief Exploration Officer at our always-on listening platform, Play Verto shares his thoughts on Anthropy 2026.

Trust, Truth and Blind Spots: Reflections from Anthropy 2026

By Michael Bayler

Sophie Devonshire hosting a panel at Anthropy 26
Michael Bayler's impressions of Anthropy 2026 - a highly satisfying and valuable experience.

Case studies

2022 TMS Awards Commended, KP Snacks

A Tyrrellbly, Tyrrellbly Good Innings

Source: KP Snacks Awards entry
Tyrrells, a premium sharing crisp brand, drove both premium credentials and category value through consistent investment in a distinctive brand platform.

2022 TMS Awards Commended, The National Lottery

Celebrating Our Players' Role In Olympic And Paralympic Success

Source: TNL Awards Entry
Our Olympic and Paralympic success is a great example of how the National Lottery “Makes Extraordinary Happen for Everyone”.

2022 TMS Awards Commended, Barclays

Marketing That Made Money Work For The Nation

Source: Barclays Awards Entry
We decided to tackle the UK’s dysfunctional relationship with money head on. Our promise to “Make Money Work For You” flipped the script.

Podcasts

Think Equal Podcast - Leanne Foy meets Lisa King

This month, THINK EQUAL Project Director, Leanne Foy meets Lisa King, Co-Founder of Tales and Heads.

Tales and Heads was founded by Lisa and Margaret Flannagan...

https://podcasts.marketingsociety.com/episode/think-equal-podcast-leanne-foy-meets-lisa-king 24.643917716666667 2023-12-01T09:13:00.000Z

The Whole Marketer Ep108 - Marketing Effectiveness with guest Rachel Moss

Episode #108. Marketing Effectiveness is the focus of this episode and a key technical skill for marketers to define, set, track and review KPIs in order to...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep108-marketing-effectiveness-with-guest-rachel-moss 32.8194618 2023-11-28T07:00:00.000Z

Videos

The best a brand can be

In 2019, Gillette launched their campaign “The Best Men Can Be” with a short film

Marketing Society Annual Lecture 2021

What are the new faultlines of retail, and how can brands navigate them to drive growth?

Navigating New Faultlines of Retail

Sunday 8 March 2021 was International Women’s Day–a chance for women across the world to share their

Wonder Women