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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Making the case for creativity in a changing world

The Creativity Crisis Challenge

By Paul Coxhill

Paul Coxhill Creativity in Crisis
As part of our The Creativity Crisis Challenge series, Paul Coxhill urges brands to embed creativity across the entire business and shares the behaviours of those that are already doing this and as a result, are engaging more customers and driving growth.

Published on: 25 September 2025

Beyond the Brands We Build: Why Personal Branding Matters More Than Ever

By Bushra Khan 

Bushra Khan 
As marketers we spend our working lives shaping brands but building your own personal brand is every bit as important.

Published on: 24 September 2025

From Reflection to Action: How the Marketing Leaders Programme Transformed My Leadership Approach

By Omar Abouseif

The Marketing Society Marketing Leaders Programme Lion
Recent delegate Shell's Omar Abouseif on his experience of attending The Marketing Leaders Programme and how it transformed his leadership approach.

Published on: 24 September 2025

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Case studies

2021 TMS Awards winner, Nationwide

How Nationwide took a powerful stand for frontline staff across the nation

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This paper tells the story of Nationwide Building Society acting on our brand purpose in the trickiest circumstances, in the hardest of years, and when it could have cost us dearly.

Published on: 26 July 2021

2021 TMS Awards commended, Farrow & Ball

How Farrow & Ball found success by calming the nerves of the paint paranoid

Farrow and Ball
During the pandemic, the home decor market in the UK was booming.

Published on: 21 July 2021

2021 TMS Awards commended, Sipsmith

Crossing the chasm by bringing creativity to craft

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The beginning of Sipsmith marked the rise of a modern-day gin-aissance, and the two are not a coincidence.

Published on: 21 July 2021

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Podcasts

Audio that stops your ads being skipped

In digital marketing, capturing consumers' attention has become a primary challenge. How do you stop someone from scrolling past your ad? According to Rishi...

https://podcasts.marketingsociety.com/episode/audio-that-stops-your-ads-being-skipped 24.6130068 2023-12-19T16:03:00.000Z

The Whole Marketer Ep110 - 3 Dimensional Marketing with guest Ben Carter

Episode #110. This episode explores a technical area of latest thinking for marketers - 3 Dimensional marketing. 

3D marketing is a fast moving, integrated...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep110-3-dimensional-marketing-with-guest-ben-carter 40.950509716666666 2023-12-12T07:00:00.000Z

Nature on the board…Part 1: Exploring what business has to do with nature with Alexandra Pimor, Director of Nature Governance

“What does business have to do with nature?

The next two episodes of Can Marketing Save the Planet go DEEP! We suggest you wrap up warm, pop in your headphones...

https://podcasts.marketingsociety.com/episode/nature-on-the-boardpart-1-exploring-what-business-has-to-do-with-nature-with-alexandra-pimor-director-of-nature-governance 38.262855216666665 2023-12-11T07:55:00.000Z
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Videos

Under the Spotlight, with Netflix's former CMO, Jaclyn Lee-Joe

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Jaclyn discussed innovation and embracing change throughout your leadership journey, revealing how she's lived her life by the ‘omne trium perfectum’ r

Under the Spotlight, with Netflix's former CMO, Jaclyn Lee-Joe

Impact of Covid-19 on consumer attitudes to digital payments, with Blackhawk Network

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In this Society webinar, Blackhawk Network discussed the rise of payment solutions, examining how digital payments have been used and what changes in behavio

Impact of Covid-19 on consumer attitudes to digital payments, with Blackhawk Network

LinkedIn Nikhita Aurora's top tips on how to rock your profile

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LinkedIn Nikhita Aurora's top tips on how to rock your profile

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