Cannes 2025 Spotlight
Join The Marketing Society at a series of events at Cannes
Join The Marketing Society at a series of events at Cannes
What women watch
What women watch on YouTube goes well beyond the realms of beauty and parenting. In honor of International Women's Day, Kate Stanford, director of YouTube ads...
Why Facebook likes don’t drive sales
Way back in 2014 we posted on the limited effect of Facebook likes on driving brand growth. Its nice to see that three yeas later the esteemed Harvard Business...
Who is the simplest of them all?
Today’s technology giants are spending billions of pounds to define what simplicity will mean to us in the not-so-distant future: