Content Hub

Featured

Latest Think Pieces

The Red Pill Series: What AI in marketing looks like when nobody’s watching

By Joe Hildebrand

Contemplative executive in a high-rise boardroom
Marketing is embracing AI but with mainly surface-level usage. The reality of this means a function best placed to benefit from AI, is quietly missing it entirely. Joe Hildebrand explains.

Member Interview with Nick Beck

Nick Beck
Member Interview with Nick Beck, CEO and Founder, Tug Agency

Member Interview with Olivia Dunbar

Olivia Bunbar
Member Interview with Olivia Dunbar, Events Marketing and PR Assistant, Digital Health and Care Innovation Centre

Case studies

2022 TMS Awards Commended, Nationwide Building Society

Building a more respectful society for, and with, the next generation

Source: Unsplash, Credit: Paul Fiedler
By the end of 2019 the UK was an increasingly divided nation and respect was at an all time low. Nationwide believe that we need to work together.

2022 TMS Awards Commended, Bombay Sapphire

A supermarket to inspire the world

Source: Awards Entry
Bombay Sapphire is a best-in-class example of using successful & effective partnerships to champion creativity in a time where it mattered most.

2022 TMS Awards Commended, M&S Food

M&S Store Social

Source: Awards
All retail marketing departments were challenged by the Covid-19 pandemic and M&S Food was no different. 

Podcasts

Rediscovering the magic of DTC in data driven marketing

Paul Robinson, Director Marketing, Europe, Middle East, Africa, Central & Latin America at Jabra, talks about the multiple benefits of direct-to-consumer...

https://podcasts.marketingsociety.com/episode/rediscovering-the-magic-of-dtc-in-data-driven-marketing 25.114557816666668 2024-01-04T09:16:00.000Z

Leading Conversations - The Importance of a Strong Employer Brand

Episode 5

In this episode, Barry delves into the hot topic of Employer Brands with guests John Botia and Steph Halliday. The trio discuss what an Employer...

https://podcasts.marketingsociety.com/episode/leading-conversations-the-importance-of-a-strong-employer-brand 47.96959063333333 2023-12-22T09:00:00.000Z

Videos

Video: A Global Conversation: Cookie-less world

A Global Conversation: Cookie-less world

Our launch in Abu DHabi

The Ogilvy Gambit