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Latest Think Pieces

Member Interview with Allison Beattie

Allison Beattie
Member Interview with Allison Beattie, Brand Director, AXA XL Insurance Company UK Limited

Member Interview with Lana Bdeir

Lana Bdeir
Member Interview with Lana Bdeir

The Price of Trust

By Rachel Letham

Tracy hall and a rope splitting
In a recent Global Conversation event, fraud victim Tracy Hall, argues that trust is being exploited at industrial scale by AI-powered scammers, and that marketers must treat trust as a measurable, designed-in feature of every customer touchpoint.

Case studies

2022 TMS Awards Commended, Turtl

The Scientifically Better way to do content

Source: Awards Entry
Could this research be deployed to make the mountains of content (thought leadership, case studies, articles, newsletters, pitch decks and more) produced by businesses every day more engaging, enjoyable and effective?

2022 TMS Awards Commended, Department For Transport THINK!

We Salute You

Source: Awards Entry
THINK! needed to empower young men to set a new good driving ‘standard’ for themselves, and their mates, by challenging the outdated masculine norms.

2022 TMS Awards Winner, Nationwide Building Society

How Nationwide and Wavemaker tackled unconscious bias

Source: Unsplash, Credit: Paul Fiedler
Nationwide is a financial organisation with a social purpose – to build society.

Podcasts

Leading Conversations - Web 3.0

Episode 6

In this episode, Barry talks to Iain Valentine and Ian Duncan about all things Web 3.0 - they cover everything from the Metaverse to NFTs, delving...

https://podcasts.marketingsociety.com/episode/leading-conversations-web-3-0 32.6583526 2024-01-12T09:00:00.000Z

Think Equal Podcast - Leanne Foy meets Christina Ioannidis

This month, THINK EQUAL Project Director, Leanne Foy met Christina Ioannidis award winning communications consultant, motivational speaker, MC, author, trainer...

https://podcasts.marketingsociety.com/episode/think-equal-podcast-leanne-foy-meets-christina-ioannidis 49.43716978333333 2024-01-05T09:00:00.000Z

Videos

Video: Precision vs Tradition | The Marketing Society x RAPP

Precision vs Tradition | The Marketing Society x RAPP

Meet the Leader | Raja Rajamannar

Video: A Global Conversation Balancing Long vs Short Term Marketing Strategies

A Global Conversation Balancing Long vs Short Term Marketing Strategies