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Navigate: Now & Next 2026 Hong Kong

speakers at The Marketing Society Navigate: Now & Next Hong Kong
Highlights and insights from Navigate: Now and Next 2026 Hong Kong. Leading through complexity and fragmentation. Hong Kong's discussions centred on leadership in an increasingly fragmented environment. The emphasis was on navigating short-term commercial pressures while maintaining long-term thinking, managing increasingly complex customer journeys and recognising that strong leadership and human judgement are essential in a world of accelerating automation.

The Human Advantage in an AI Driven World: Brain File 01

A behavioural science series

By Crawford Hollingworth

Department B The Human Advantage in an AI Driven World
This is a behavioural science series of articles exploring the human capabilities AI may make more - not less - valuable. AI is a technological tidal wave, it will change so many ways in which we operate, work and even live. As the new world evolves, we need to ask increasingly important questions of leaders, brands and organisations, namely what remaining human advantages is we need to identify, give salience to, nurture and protect.

Member Interview with Ben Thomas

Ben Thomas
Member Interview with Ben Thomas, Creative Director, JWI

Case studies

The Marketing Society Global Awards 2025: Creative Strategy

£5m to £15m

The Marketing Society Global Awards 2025: Brand Communication Medium Winner
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Creative Strategy Winner was Heritage Editions: How Dulux showed its class through classic literature

The Marketing Society Global Awards 2025: Brand Communication Medium Winner

£5m to £15m

The Marketing Society Global Awards 2025: Brand Communication Medium Winner
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Communication (Medium £5m -£15m) Winner was Heritage Editions: How Dulux showed its class through classic literature

The Marketing Society Global Awards 2025: Brand Communication Small Winner

Under £5m

The Marketing Society Global Awards 2025: Brand Communication Small Winner Charlie Bigham
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Communication (Small - under £5m) Winner was Choosing Inconvenience in the Convenience Category: How Charlie Bigham’s Went From Niche to Mainstream

Podcasts

Unofficial Partner - Cause and Effect: Sponsorship's Attribution Problem

Cause and effect. If this then that. Attribution is the holy grail of marketing. The quest to provide evidence of the impact of a sports sponsorship on the...

https://podcasts.marketingsociety.com/episode/unofficial-partner-cause-and-effect-sponsorships-attribution-problem 50.79484445 2024-04-05T14:04:00.000Z

Taking TV insights into data-driven marketing

Understanding why we love TV characters can show us how we need to relate to consumers, according to Jeremy Nye, Senior Insight Manager, Global at Just Eat...

https://podcasts.marketingsociety.com/episode/taking-tv-insights-into-data-driven-marketing 23.17888435 2024-04-02T14:43:00.000Z

Distilling the future of marketing with Diageo insights

Diageo's Chief Innovation Officer, Mark Sandys, talks about the brand's Distilled report about future consumer behaviour trends on the Shiny New Object podcast...

https://podcasts.marketingsociety.com/episode/distilling-the-future-of-marketing-with-diageo-insights 35.51585333333333 2024-03-27T13:28:00.000Z

Videos

In this session, we explored how Covid-19 has changed the way of working.

Leading Global Teams Virtually

Sir Geoff has been featured on many news programmes discussing the street names and statues dedicated to historic characters involved with the slave trade.

Under the Spotlight with Sir Geoff Palmer

In this Society webinar, Blackhawk Network discussed the rise of payment solutions, examining how digital payments have been used and what changes in behavio

How We Pay: The Impact of Covid-19 On Consumer Attitudes to Digital Payments