Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

As AI scales, human judgment becomes the advantage

By Allison Beattie

Engaged conversation in a cozy workspace
When AI can generate content at scale, human experience, judgment and authenticity are our most powerful and irreplaceable competitive advantage, Allison Beattie explains why.

Published on: 23 April 2026

The Art Of (a good mental health) Conversation

By Mark Simmonds

Casual conversation in a cozy lounge
Discussing mental health is not always easy, but it’s better to have a clumsy chat than not have one at all. Mark Simmonds suggests pointers to help kick off that important conversation.

Published on: 21 April 2026

What wellbeing and resilience truly mean to me - and why it’s more important than ever in today’s world

By Abigail Dixon

Quiet morning reflection by the window
In today’s fast moving marketing profession we need look after, not only our own energy and wellbeing, but that of the marketers in our care, Abigail Dixon reveals how.

Published on: 21 April 2026

All Think Pieces

Case studies

The Marketing Society Global Awards 2025: Best Content and Experience Creation

The Marketing Society Global Awards 2025: Best Content and Experience Creation
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Content and Experience Creation in partnership with Accenture Song - Dorival’s Princesses on Periods: modernising iconic princesses to smash old school taboos

Published on: 5 July 2025

The Marketing Society Global Awards 2025: Brand Transformation

£15m Plus

The Marketing Society Global Awards 2025: Brand Transformation
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Transformation The power of Invaluable Advice from St. James's Place

Published on: 5 July 2025

The Marketing Society Global Awards 2025: Brand Communication Large Winner

£15m Plus

The Marketing Society Global Awards 2025: Brand Communication Large Winner
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Communication (Large -£15m+) Winner was Always Ahead: The Reinvention of The AA

Published on: 5 July 2025

See all case studies

Podcasts

Marketing magic with creative & media optimisation

Bayer's Global Head of Data Driven Marketing, Emre Acikel, has found the recipe for marketing magic by combining creative and media analysis and optimisation...

https://podcasts.marketingsociety.com/episode/marketing-magic-with-creative-media-optimisation 27.855653333333333 2024-05-08T10:19:00.000Z

The Whole Marketer Ep122 - Representation with guest Nishma Patel Robb

Episode #122. Representation is the topic discussed in this episode, a skill for all marketers to ensure we are connecting and communicating with different...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep122-representation-with-guest-nishma-patel-robb 47.48416945 2024-05-07T06:00:00.000Z

The Whole Marketer Ep121 - Psychological Biases with guest Richard Shotton

Episode #121. Today’s episode is a technical skill on psychological biases, where we’ll discuss the patterns found in decision-making that marketers can use to...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep121-psychological-biases-with-guest-richard-shotton 37.383925 2024-04-30T06:00:00.000Z
See all podcasts

Videos

A Global Conversation: Brief Better in 2022

Source: Unsplash, Credit: Felipe Furtado

Discover how to master the art of a good brief.

A Global Conversation: Brief Better in 2022

The New World of Marketing

Source: Unsplash, Credit: Andre Benz

The Covid-19 pandemic has challenged the rules of marketing.

The New World of Marketing

Web 3.0 is coming. How brands can use it to create award winning work.

Source: Canva, Credit: Miracle82

In this session, Mark will share a five-step playbook that shows how to leverage this unique moment in time.

Web 3.0 is coming. How brands can use it to create award winning work.

See all videos