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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Jessica Llarena

Jessica Llarena
Member Interview with Jessica Llarena, Mobile Ecommerce Leader, Ex Decathlon

Published on: 27 June 2026

Member Interview with Alex Malouf

Alex Malouf
Member Interview with Alex Malouf, Founder, Narrative Shapers

Published on: 27 June 2026

Navigate: Now & Next 2026 Dubai

Navigate: Now & Next 2026 Dubai
Highlights and insights from Navigate: Now and Next 2026 Dubai. Building AI capability, not renting it. The discussions centred on listening before creating, with social intelligence, agentic operating systems and brand memory identified as the foundation no tool alone can replace. The emphasis was on personalisation over averaging, premium environments outperforming generic reach, and the traditional funnel giving way to single-moment, creator-led journeys, with marketing success increasingly dependent on judgement and structure rather than the technology itself.

Published on: 17 June 2026

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Case studies

The Marketing Society Global Awards 2025: Best Brand Marketing Team (Highly Commended)

A Team of Mischief Makers Paddy Power
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Brand Marketing Team Highly Commended was A Team of Mischief Makers from Paddy Power

Published on: 7 August 2025

The Marketing Society Global Awards 2025: Brand Best Content and Experience Creation (Highly Commended)

Sheba Cat advert
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Content and Experience Creation Highly Commended was Gravy Race

Published on: 7 August 2025

The Marketing Society Global Awards 2025: Brand Transformation (Highly Commended)

Nationwide London Underground Advert
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Transformation Highly Commended was Finding our Inner Banker. Transforming a 141-year-old institution

Published on: 7 August 2025

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Podcasts

UNOFFICIAL PARTNER - The Most Valuable Shirt in Sport

Football shirts are front page news in England and Germany in the last week, so this is a timely conversation about our relationship with sports jerseys, and...

https://podcasts.marketingsociety.com/episode/unofficial-partner-the-most-valuable-shirt-in-sport 55.66581111666667 2024-05-29T13:13:00.000Z

The Whole Marketer Ep125 - Burnout with guest Alan Trice

Episode #125. The Burnout Miniseries ep2 – Continuing our focus on burnout, this episode discusses the experience of a high-achieving marketer who went through...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep125-burnout-with-guest-alan-trice 34.28449583333333 2024-05-28T06:00:00.000Z

CPG Marketing & Retail Media

On this episode of the Shiny New Object Podcast, Chobani's Brett Richardson discusses leveraging retailer data sources like Kroger's Stratum to gain audience...

https://podcasts.marketingsociety.com/episode/cpg-marketing-retail-media 31.279455783333333 2024-05-21T08:27:00.000Z
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Videos

The Marketing Society Global Conference 2021 | Changemakers Unite

Conference 2021

Be awed. Be electrified. 
Be part of the Changemakers experience.

The Marketing Society Global Conference 2021 | Changemakers Unite

Audience with Sara Tate

Audience with Sara Tate

Our Audience With An Author series will feature published authors from our community, and together we'll explore the insights from their books.

Audience with Sara Tate

The Marketing Society Annual Conference 2022 | Changemakers Ignite

Conference 2022

In a time when the world is constantly changing, it is more important than ever for marketers to dare to make a difference and lead the change in both busine

The Marketing Society Annual Conference 2022 | Changemakers Ignite

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