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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

From Artificial Intelligence…to Intelligent Brands

The coming revolution in customer experience

By Michael Bayler

When it comes to AI, where are the opportunities to truly transform and elevate value in how customers experience a brand?

Money’s too tight to mention | Part Three

Adapting marketing strategies to reassure customers craving certainty and stability

By The Behavioural Architects

Part three in our series: How marketers can adapt strategies to reassure customers craving certainty and more stability

Money’s too tight to mention | Part Two

People are struggling to navigate their costs and spending | what this means for marketers

By The Behavioural Architects

Part two in our series: People are struggling to navigate their costs and spending, what does this mean for marketers?

Case studies

Podcasts

Depop’s Katy Woodrow Hill & Livity’s Rani Patel Williams on Gen Z womxn shaping the future

In line with Women’s History Month in this pod Marketing Society Editor, Mike Piggott, chatted to Rani Patel Williams, Livity Business Partner and Katy Woodrow... https://podcasts.marketingsociety.com/episode/depops-katy-woodrow-hill-livitys-rani-patel-williams-on-gen-z-womxn-shaping-the-future 37:47 Wed, 03 Mar 2021 10:12:42 +0000

Why BCorp is a race to the top | With James Perry, Co-chairman Cook, Co-Founder BLab

Join us as we talk to James Perry from Cook about the B Corp movement. And, unlike the race to the bottom, which is synonymous with sustainability, why B Corp... https://podcasts.marketingsociety.com/episode/why-bcorp-is-a-race-to-the-top-with-james-perry-co-chairman-cook-co-founder-blab 30:02 Thu, 25 Feb 2021 16:38:57 +0000

Unofficial Partner talks to Stephen Day, VP Sponsorship, VISA Europe

This is episode three of The Buy Side, the Unofficial Partner series of conversations with senior brand marketers about sport and sponsorship. Today’s... https://podcasts.marketingsociety.com/episode/unofficial-partner-talks-to-stephen-day-vp-sponsorship-visa-europe 45:34 Sun, 21 Feb 2021 14:00:05 +0000

Videos

Keeping in mind the innovative online businesses Brian has been involved with, he shares his advice on embracing failure.

Brian McBride on embracing failure

Executive creative director of Google Creative Lab, EMEA discusses Google's mission to help us reset how we think.

Steve Vranakis at our Annual Conference 2014

The founder of insurance brand Ingenie talks to our editor about standing out in a crowded market.

Content Hub

Featured

Cannes 2025 Spotlight

Our First Play Verto Pulse Survey

Why Marketing Matters

Latest Think Pieces

From Artificial Intelligence…to Intelligent Brands

Money’s too tight to mention | Part Three

Money’s too tight to mention | Part Two

Case studies

Podcasts

Depop’s Katy Woodrow Hill & Livity’s Rani Patel Williams on Gen Z womxn shaping the future

Why BCorp is a race to the top | With James Perry, Co-chairman Cook, Co-Founder BLab

Unofficial Partner talks to Stephen Day, VP Sponsorship, VISA Europe

Videos

Brian McBride on embracing failure

Brian McBride on embracing failure

Steve Vranakis at our Annual Conference 2014

Steve Vranakis at our Annual Conference 2014

Richard King on standing out

Richard King on standing out