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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Marketing needs new superheroes:

CMO Barometer 2024 Results

The CMO Barometer 2024
The CMO Barometer 2024: Insights from MENA and Europe

Published on: 17 April 2024

Feeling the squeeze from CFOs?

How adding mail to your mix can boost ROI

By Marketreach

Marketreach Effectiveness Blog content

Dr Grace Kite explores how CMOs can overcome challenges in demonstrating marketing ROI within tighter budgets and increased CFO scrutiny. If you're a marketer...

Published on: 10 April 2024

Speaker interview with Carol Chan

Founder, Comms8

Digital Day 2024

Carol is Founder of Comms8, an award-winning marketing agency known for bridging global brands with Asian and Chinese audiences. 

With high-profile clients...

Published on: 8 April 2024

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Case studies

Podcasts

Unofficial Partner talks to Stephen Day, VP Sponsorship, VISA Europe

This is episode three of The Buy Side, the Unofficial Partner series of conversations with senior brand marketers about sport and sponsorship. Today’s... https://podcasts.marketingsociety.com/episode/unofficial-partner-talks-to-stephen-day-vp-sponsorship-visa-europe 45:34 Sun, 21 Feb 2021 14:00:05 +0000

Extraordinary Tales | The man spearheading LA 2028: Casey Wasserma‪n‬

In this latest podcast Extraordinary Tales in Extraordinary Times, Seb Coe speaks to Casey Wasserman. Wasserman is the founder of the Wasserman Media Group, a... https://podcasts.marketingsociety.com/episode/extraordinary-tales-the-man-spearheading-la-2028-casey-wasserman 50:16 Fri, 19 Feb 2021 16:39:35 +0000
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Videos

'Nazis Against Nazis' - Exit Deuschland, Germany

Nazis Against Nazis

Exit Deutschland is a NGO that supports Nazis who want to leave the Nazi movement...

'Nazis Against Nazis' - Exit Deuschland, Germany

'Air Force FM' - Defence Force Recruiting, Australia

Air Force FM

The brief was to find the most skilled radio technicians for the air force.

'Air Force FM' - Defence Force Recruiting, Australia

'Superbowl Interception' - Volvo, USA

Superbowl Interception

Whilst many of the car giants competed for expensive advertising space during Superbowl Volvo intercepted their messages...

'Superbowl Interception' - Volvo, USA

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