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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Warren Minde

image provided by warren
Member Interview with Warren Minde, Director/Founder, Innovation Leap

Published on: 6 November 2024

The Love & Hate of ROI: Benchmarking Metrics that Matter

Download a copy of the APAC whitepaper

Source Ekimetrics
A new report from our partner Ekimetrics exploring marketing and media benchmarks that are reshaping the consumer brand landscape in the APAC region and beyond.

Published on: 5 November 2024

Why Asia can drive the next stage of F1’s boom

Source: williams racing approved image
With a growing worldwide fan base it's no wonder major brands are flocking to take advantage of the platform F1 offers but with just 13 based in Asia, Williams Racing believes the opportunities for growth here are huge.

Published on: 5 November 2024

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Case studies

Podcasts

You CAN Teach an Old Dog New Tricks with Steve Roberts

Katz explains how changing the visualise the dynamics inside your company will accelerate your journey along the road to successful transformation. Her guest... https://podcasts.marketingsociety.com/episode/you-can-teach-and-old-dog-new-tricks-with-steve-roberts 36:00 Thu, 20 May 2021 06:00:00 +0000

Stuff from the Loft - a conversation with Sir Frank Lowe

“Frank Lowe single-handedly cajoled a whole generation of writers, art directors and film directors into revolutionising British and world advertising.” – Sir... https://podcasts.marketingsociety.com/episode/sir-frank-lowe-dave-dye 02:10:54 Wed, 19 May 2021 09:21:00 +0000
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Videos

3 great ads: chosen by Elspeth Lynn

3 great ads

In this episode, we hear all about executional perfection, magic and determination from the epic TV ads that made Elspeth’s top 3 list.

3 great ads: chosen by Elspeth Lynn

"Ice Bucket Challenge" - ALS Association - USA

"Ice Bucket Challenge"
The Ice Bucket Challenge was developed to raise awareness and funds for ALS - a progressive neurodegenerative disease.

"Ice Bucket Challenge" - ALS Association - USA

An interview with the founder of American Giant

American Giant

Producing American-made apparel, with products both sourced and manufactured in North and South Carolina, American Giant have tripled their business each year since launching in 2012.

An interview with the founder of American Giant

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