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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Malena Roche

Malena Roche
Member Interview with Malena Roche, Senior Social Media Consultant, Ignited Insights - Self Employed

Published on: 28 January 2026

Shaping the Future with AI

insights from the Connection Circle

By Rachel Letham

Member of The Marketing Society in a Connection Circle at an event
In a recent Conversation Circle, three marketing leaders revealed that AI leadership is fundamentally a marketing skill set combining personal learning commitment, strategic deployment focused on competitive advantage and the courage to experiment fast while bringing teams along.

Published on: 27 January 2026

Dispatch from Davos: Davos Is Not a Brand or Narrative Exercise. It’s an Execution Test

By Noha Habib

Davos World Economic Forum

Every January, Davos becomes shorthand for visibility, access, and influence. From the outside, it looks like a carefully devised stage for innovative ideas...

Published on: 27 January 2026

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Case studies

The 39th Marketing Society Awards Case Studies

By Rachel Letham

The Marketing Society 2024 Awards Source Baz Seal
Behind the Scenes: Case Studies from the 39th Annual The Marketing Society Awards with inspiring stories and many examples of marketing excellence

Published on: 4 July 2024

Driving Digital: Smart's E-Commerce Revolution

How AI and Data Transformed Car Buying

Accenture Song Smart Partner of The Marketing Society
smart's journey from concept to market leader offers valuable lessons, highlighting the transformative power of customer-centric digital platforms

Published on: 3 July 2024

Banking on AI: BBVA's Digital Revolution

Harnessing GenAI to Transform Customer Experiences and Drive Growth

Accenture Song BBVA Partner of The Marketing Society
BBVA's story of the power of digital transformation when executed with vision, commitment, and the right partnerships.

Published on: 3 July 2024

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Podcasts

Think Equal - Leanne Foy meets Alina Waite

THINK EQUAL is the Equality, Diversity and Inclusion initiative led by The Marketing Society. THINK EQUAL aims to drive diversity and inclusion across the...

https://podcasts.marketingsociety.com/episode/think-equal-leanne-foy-meets-alina-waite 29.581061216666665 2024-08-09T05:15:00.000Z
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Videos

Amplify Marketing Festival 2022 Highlights

Amplify Marketing Festival 2022 Highlights

Singapore Monthly Circle: Digital Commerce

Source: Pexels, Credit: Karolina Grabowska

We heard from a panel of marketing leaders and digital commerce insiders aimed at helping marketers identify the priorities that will accelerate their digita

Singapore Monthly Circle: Digital Commerce

The Monthly Circle: The Metaverse Part 2

Source: Unsplash, Credit: Mediamodifier

In the space of a few short months there has been an explosion of brands entering the metaverse: It's clear that the metaverse is more than just a passing fa

The Monthly Circle: The Metaverse Part 2

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