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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Steve Johnstone

Image created by The Marketing Society
Member Interview with Steve Johnstone, Creative Director and Co-Founder, Alliance Creative

Published on: 5 August 2025

Member Interview with Jialin Chia

Image created by The Marketing Society
Member Interview with Jialin Chia, Senior Regional Marketing Manager (APAC and EME), Sirva

Published on: 5 August 2025

How Living Brands are Winning in Today’s Attention Economy

The Rise of Living Brands
In their latest piece of thought leadership, All About Brands explores the idea that the brands succeeding today are not static constructs or surface-level identities, but living, breathing beings – emotionally resonant, culturally attuned, and deeply human.

Published on: 4 August 2025

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Case studies

The 39th Marketing Society Awards Case Studies

By Rachel Letham

The Marketing Society 2024 Awards Source Baz Seal
Behind the Scenes: Case Studies from the 39th Annual The Marketing Society Awards with inspiring stories and many examples of marketing excellence

Published on: 4 July 2024

Driving Digital: Smart's E-Commerce Revolution

How AI and Data Transformed Car Buying

Accenture Song Smart Partner of The Marketing Society
smart's journey from concept to market leader offers valuable lessons, highlighting the transformative power of customer-centric digital platforms

Published on: 3 July 2024

Banking on AI: BBVA's Digital Revolution

Harnessing GenAI to Transform Customer Experiences and Drive Growth

Accenture Song BBVA Partner of The Marketing Society
BBVA's story of the power of digital transformation when executed with vision, commitment, and the right partnerships.

Published on: 3 July 2024

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Podcasts

Think Equal - Leanne Foy meets Alina Waite

THINK EQUAL is the Equality, Diversity and Inclusion initiative led by The Marketing Society. THINK EQUAL aims to drive diversity and inclusion across the...

https://podcasts.marketingsociety.com/episode/think-equal-leanne-foy-meets-alina-waite 29.581061216666665 2024-08-09T05:15:00.000Z
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Videos

A Global Conversation: Top Talent Tactics

Source: Unsplash, Credit: Mimi Thian

Right now, there is a battle for talent – a fierce competition to attract the right talent with not only the skills for the role, but who fits the company cu

A Global Conversation: Top Talent Tactics

Awards Showcase 2022

Awards Showcase

Each year, we bring a selection of our most recent The Marketing Society Awards winners to reveal the never-before-heard insights behind their award-winning

Awards Showcase 2022

LOVEWORK: Book Launch

Lovework

Life provides a unique opportunity to do great things and help make the world a better place.

LOVEWORK: Book Launch

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