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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Neil Dennis

Neil Dennis
Member Interview with Neil Dennis, CEO GAIN Experience

Published on: 26 January 2026

Member Interview with Andrei Iordache

By Andrei Iordache

Andrei Iordache
Member Interview with Andrei Iordache, Strategy and Business Insights

Published on: 23 January 2026

Member Interview with Struan Sinclair

Struan Sinclair
Member Interview with Struan Sinclair, Account Manager, Tactical Media

Published on: 23 January 2026

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Case studies

The 39th Marketing Society Awards Case Studies

By Rachel Letham

The Marketing Society 2024 Awards Source Baz Seal
Behind the Scenes: Case Studies from the 39th Annual The Marketing Society Awards with inspiring stories and many examples of marketing excellence

Published on: 4 July 2024

Driving Digital: Smart's E-Commerce Revolution

How AI and Data Transformed Car Buying

Accenture Song Smart Partner of The Marketing Society
smart's journey from concept to market leader offers valuable lessons, highlighting the transformative power of customer-centric digital platforms

Published on: 3 July 2024

Banking on AI: BBVA's Digital Revolution

Harnessing GenAI to Transform Customer Experiences and Drive Growth

Accenture Song BBVA Partner of The Marketing Society
BBVA's story of the power of digital transformation when executed with vision, commitment, and the right partnerships.

Published on: 3 July 2024

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Podcasts

Think Equal - Leanne Foy meets Alina Waite

THINK EQUAL is the Equality, Diversity and Inclusion initiative led by The Marketing Society. THINK EQUAL aims to drive diversity and inclusion across the...

https://podcasts.marketingsociety.com/episode/think-equal-leanne-foy-meets-alina-waite 29.581061216666665 2024-08-09T05:15:00.000Z
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Videos

A Global Conversation: Brief Better in 2022

Source: Unsplash, Credit: Felipe Furtado

Discover how to master the art of a good brief.

A Global Conversation: Brief Better in 2022

The New World of Marketing

Source: Unsplash, Credit: Andre Benz

The Covid-19 pandemic has challenged the rules of marketing.

The New World of Marketing

Web 3.0 is coming. How brands can use it to create award winning work.

Source: Canva, Credit: Miracle82

In this session, Mark will share a five-step playbook that shows how to leverage this unique moment in time.

Web 3.0 is coming. How brands can use it to create award winning work.

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