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Latest Think Pieces

Managing Disagreement Within Your Team

By Patrick Barwise

Patrick Barwise Fellow of The Marketing Society
A top performing marketing team manages to combine a high level of substantive conflict (open discussion about the issues) with a low level of emotional, interpersonal conflict. As a team leader, here's how you can help achieve this.

Speaker Q&A with Laura Vipond, Chief Growth Officer at Ogilvy UK

Amplify 2024

Laura Vipond
We caught up with Chief Growth Officer at Ogilvy UK, Laura Vipond, as Ogilvy return as head sponsors of Amplify 2024.

Member Interview with Jessy Thomas

spurce and credit jessy
Member Interview with Jessy Thomas, Brand strategist, Mer.cury Creative

Case studies

2007: British Heart Foundation, Social Marketing: Case Study

British Heart Foundation, Social Marketing

Snapshot

An entertaining online game encouraged children to fight the flab by making it fun to equate what they eat with their health.

Key insights

  • The...

Podcasts

Alchemy in the Workplace - with Rory Sutherland

Rory Sutherland is Vice Chairman, and heads up the Behavioural Science Practice, at Ogilvy UK. In this weeks episode he shares stories about the power of... https://podcasts.marketingsociety.com/episode/alchemy-in-the-workplace-with-rory-sutherland 48:03 Fri, 03 Sep 2021 06:00:00 +0000

Luca Zerbini on unearthing the solution to an unknown climate challenge

Imagine being given the opportunity to make a positive difference to 3 billion people around the world. Then imagine being told you had 6 weeks to help Malawi... https://podcasts.marketingsociety.com/episode/luca-zerbini-on-unearthing-the-solution-to-an-unknown-climate-challenge 43:18 Tue, 31 Aug 2021 14:09:00 +0000

Videos

In India, periods remain a taboo subject and undermine women's confidence.

"Touch the Pickle" - Whisper - India

Urufarma is the Uruguayan leader in female contraceptives and they launched a film

"Feliz Dia Hombres" - Urufarma - Uruguay

In the past decade there has been a 40% decrease in blood donors.

Missing Type - NHS Blood and Transplant - UK