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Speaker Q&A with Pete Markey, CMO at Boots UK

Pete Markey
We caught up with Pete Markey, CMO at Boots UK ahead of him presenting the Ogilvy Lecture at Amplify this year.

Member Interview with Rima Al Jareh

source and credit Rima
Member Interview with Rima Al Jareh, PR & Communications Lead at Wio Bank

Why do marketers exist?

Impact Report from Digitas

Digitas Impact Report
A new report by Digitas in association with The Marketing Society reveals the current priorities for leaders and explores how marketers can deal with the impact balancing act

Case studies

2012: Twinings - Brand Revitalisation - Case Study

Twinings, Brand Revitalisation

Twinings -

Twinings has long been seen as a quality tea.

But most people would only consider drinking it on special occasions.

We needed to convince existing, occasional...

Something thought provoking - By the way you're chewing a basketball

Challenger Project looks at Peppersmith

Peppersmith Chewing gum

The new gum brand, has turned the confectionary market on its head.

We’re always on the lookout for new brands that are trying to make a big difference and we...

2012: Burness, How Burness became a different type of law firm, Excellence - Case Study

Burness, How Burness became a different type of law firm

Burness, How Burness became a different type of law firm

Précis

Coming out of a difficult transitional period, and in a crowded sector with little differentiation, Burness faced the added challenge of a recession...

Podcasts

Talent vs. Hard Work

Dan and Akin take on the age-old debate of talent vs. hard work, but from the perspective of how each is perceived, and therefore appreciated. When armed with... https://podcasts.marketingsociety.com/episode/talent-vs-hard-work 36:02 Wed, 17 Nov 2021 11:14:00 +0000

Jo and Monique on finding their way of responding to this era of disruption

With the COP26 upon us, it’s making us all more acutely aware that we are living in a moment of profound disruption. And I think it’s fair to say, we are all... https://podcasts.marketingsociety.com/episode/jo-and-monique-on-finding-their-way-of-responding-to-this-era-of-disruption 43:51 Thu, 11 Nov 2021 10:57:00 +0000

Videos

Taken from our CEO Conversation series, here we have the Q&A section of our event with Virgin Money's CEO, Jayne-Anne Gadhia.

CEO Conversation: Q&A with Jayne-Anne Gadhia

Ray Snoddy sat down with the CEO of Virgin Money, Jayne-Anne Gadhia, to get her thoughts on leadership, purpose, and lots more.

Highlights of our CEO Conversation with Jayne-Anne Gadhia

Cigna Worldwide, Hong Kong Design Centre, Hong Kong Broadband Network and Squared Online explored...

Uncomfortable Breakfast: Talent and Culture