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Dispatches from our Cannes Correspondents

Cannes Lions 2024

By Rachel Letham

The Marketing Society Cannes Correspondents
Insights, trends and highlights from Cannes Lions 2024 brought to you by our membership that speaks for itself

BCG on Cannes Lions 2024

BCG at Cannes Lions (from video)

The 2024 Cannes Lions International Festival of Creativity underscored the importance of brand growth, creativity, AI integration, and the evolving role of CMOs...

2024 New Creators Showcase 

New Creators Showcase Saatchi permissions given
Saatchi & Saatchi showcase some of the best emerging motion creators in the creative industry.

Case studies

2012: Thinkbox, Marketing Communications - Case Study

Thinkbox, Marketing Communications

Thinkbox changed perceptions of the TV advertising medium by persuading a particularly cynical industry audience about its value.

Key insights

  • Thinkbox...

2012: Digital Consumer Insight

2012: Digital Consumer Insight

Digital Health

Executive summary

Welcome to the November edition of Digital Consumer Health Insight.

This month we are continuing to see an accelerating stream of new...

2012: McDonald’s, Brand Revitalisation - Case Study

McDonald’s, Brand Revitalisation

How a massive overhaul of every part of the UK business won the brand renewed public affection and led to record-beating sales.

Key insights

  • McDonald’s...

Podcasts

The Whole Marketer Ep5 - Digital Marketing with guest Daniel Rowles

Episode #5. In this episode, Abby is joined by her fellow CIM trainer and Digital Marketing superstar, Daniel Rowles. As CEO of Target Internet (which provides... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep5-digital-marketing-with-guest-daniel-rowles 23:51 Fri, 26 Nov 2021 12:24:00 +0000

The Whole Marketer Ep4 - Conviction with guest Anthony Fletcher

Episode #4 – In this episode, Abby discusses the soft skill of Conviction with Graze CEO Anthony Fletcher. We love that Anthony is one of those ‘gold dust' CEOs... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep4-conviction-with-guest-anthony-fletcher 21:44 Thu, 25 Nov 2021 12:14:00 +0000

Videos

Our series of CEO Conversations with Jayne-Anne Gadhia and Ray Snoddy.

CEO Conversation: Jayne-Anne Gadhia, Virgin Money

USA gun laws allow loaded weapons to be taken into stores.

Groceries Not Guns - Moms Demand Action - USA

Watch as Jeff Weiner, CEO, LinkedIn and Shannon Stubo, CMO, LinkedIn engage in a fireside chat about the critical role that marketing plays in building an or

LinkedIn's Jeff Weiner on transforming the way the world works