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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Diageo's ground breaking paper bottle trials

Harnessing pioneering new packaging technology

By Michelle Atkinson

Diageo approved image
Diageo launched 90% paper-based bottle trials in 2024 as a sustainable alternative to traditional beverage packaging. The results were overwhelmingly encouraging.

Published on: 5 November 2024

The Changemakers Impact Conference | Review | Scotland

By Carol Hu

By Carol Hu

Source: Digital Triangle Creative
Carol Hu, Marketing Manager at Rationale shares her insights and memorable moments from the Scotland Changemakers Conference.

Published on: 4 November 2024

A sustainable future for Marketing

By Richard Bleasdale

Source Pexels Credit Lena Heckendorn
The existential opportunity has arisen for Marketing to transform its own future. And to use its many powers to help us all change and navigate to a better place and time

Published on: 2 November 2024

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Case studies

2012: McDonald’s, Organising for Good Marketing - Case Study

McDonald’s, Organising for Good Marketing

Getting into Shape for Good Marketing | McDonalds

A far-reaching and innovative programme had a major impact on employees’ confidence and motivation and banished outdated perceptions of jobs at the company.

Key...

Published on: 1 January 2013

2012: Aviva, Cause Related Winner - Case Study

2012: Aviva, Cause Related Winner - Case Study

 

Street to School
 
Aviva’s global Street to School programme recognises that every child living or working on the
street should have the right to...

Published on: 1 January 2013

2012: Skipton, Customer Relationship Winner - Case Study

Skipton, Customer Relationship Winner

 

Customer Relationship Marketing
 
Skipton Financial Services Limited
 
Executive Summary
Investing your money is typically a long-term commitment...

Published on: 1 January 2013

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Podcasts

Re-Thinking Sport

This is a special episode of Re:Thinking Sport, Unofficial Partner's collaboration with https://portasconsulting.com/ (Portas,) the global strategy consultancy... https://podcasts.marketingsociety.com/episode/re-thinking-sport 37:24 Mon, 13 Dec 2021 13:08:00 +0000

I’m in the H2H Business with Chip Conley

I’m in the H2H Business with Chip Conley My guest this week, Chip Conley, is an extraordinary human. He was Founder and CEO of the highly successful boutique... https://podcasts.marketingsociety.com/episode/im-in-the-h2h-business-with-chip-conley 38:55 Thu, 09 Dec 2021 06:00:00 +0000
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Videos

Mark Earls welcomes everyone to our conference

Mark Earls at our conference

Mark Earls, Author and Host at The Global Annual Conference 2016.

Mark Earls welcomes everyone to our conference

Martin Glenn steps down as Society president

Martin Glenn steps down as Society president

Handing over as Society president.

Martin Glenn steps down as Society president

Ogilvy & Mather's Graham Fink on China's wired ways

Graham Fink on China's wired ways

China's wired ways

Ogilvy & Mather's Graham Fink on China's wired ways

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