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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Member Interview With Mark Fawcett

Member Interview with Mark Fawcett, Chief Executive Officer & Chairman at We Are Futures.

Advisory Board interview with Simon Watson

Director of Digital, Republic of Media

We talked to Director of Digital at Republic of Media, Simon Watson, as he joins the Advisory Board in Scotland.

From Good to Great: Improving the Odds

By Thinkbox

Raising the standard of UK advertising creative: barriers, best practice and actions.

Case studies

B2B marketers at the top table

Just three of the reasons why 73% of UK B2B marketers agree that their role has become more challenging over the past three years.

In partnership with The...

2012: A year in TV by Thinkbox

Thinkbox: year in TV 2012 report

Last year we all saw incredible content like the Olympics bringing people together to emerging trends like multi-screening making TV advertising even more...

2013 winner: LOVEFiLM, New Brand/ highly commended E-commerce - case study

2013 winner: New Brand

Accepting the challenge

At the end of 2011, Netflix announced they would be launching in the UK and the long-standing threat to LOVEFiLM’s business became a...

Podcasts

The Whole Marketer Ep24 - Entrepreneurial with guest Mary Wilson

Episode #24. This episode is a soft skill about being entrepreneurial – the ability to identify new strategic opportunities and having courage to challenge and... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep24-entrepreneurial-with-guest-mary-wilson 32:04 Mon, 20 Dec 2021 17:10:00 +0000

The Whole Marketer Ep23 - Influencer marketing with guest Lisa Targett

Episode #23. Welcome back! Series 2 kicks off with a relevant technical skill on Influencer Marketing. Social platforms have become even more important since... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep23-influencer-marketing-with-guest-lisa-targett 27:20 Mon, 20 Dec 2021 17:00:00 +0000

The Whole Marketer Ep22 - Leadership with guest Thomas Barta

Episode #22. Marketing Leadership is the soft skill featured in this episode, as Abby is joined by Thomas Barta – Marketer, Masterclass course founder and... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep22-leadership-with-guest-thomas-barta 26:18 Mon, 20 Dec 2021 16:55:00 +0000

Videos

The Center for Psychological Research, Shenyang and Ogilvy & Mather, Beijing ("O&M") have joined hands to launch a creat